NEWS
Experience super-sized fun at SM’s 65th Anniversary this October
October 1, 2023 9:00 p.m.
It’s October and it only means one thing at SM-SuperMonth!
Suit up for some super-sized deals, treats, and fun as SM celebrates its 65th anniversary. Check out the month-long festivities filled with spectacular activities, immersive attractions, and unforgettable experiences that will leave you thrilled and excited.
SM lights up the sky with Super Blue Illumination
Signaling the start of SM’s 65th celebration, key malls and iconic landmarks will bathe in a brilliant shade of blue starting October 1. A sight to behold and an event to watch out for, the Super Blue Illumination is a captivating display of dazzling lights that signify SM’s enduring legacy and commitment to bringing fun, awesome, and memorable malling experiences for over six decades.
SM MOA Globe
SM North EDSA
SM MEGA Tower
SM Aura
SM Seaside City Cebu
SM Makati
Baguio Eye
SM Lanang
It’s a shopper’s paradise with Super Buy 1 Get 1 Deals
October isn’t complete without a month-long parade of super-sized deals and promos at SM Deals! Expect Buy 1 Get 1 Deals from your favorite dining, shopping and entertainment brands, extravagant discounts, exclusive bundles, and exciting freebies you can swipe to redeem in-store when you download and register on the SM Malls online app. And with a diverse range of brands and product offerings at SM, surely there’s something for everyone in everyone’s shopping paradise.
Indulge yourself with Super Treats
Fun and frenzied October awaits as SM unleashes its Super Treats! On October 15, indulge the movie buff in you as SM Cinema offers a Php 65 movie ticket deal and a Php 65 caramel popcorn combo. It’s truly a match made in cinema heaven!
From October 1 to 30, knock down pins all you want as SM Game Park and SM Bowling offer Php 65 off on unlimited bowling for one hour. For the skating aficionados, SM Skating will also be slashing off Php 65 on the all-day pass.
And for the thrill seekers, you are in for a super treat! Have a whole day of wonder and excitement with a Php 65 entrance fee at Skyranch Tagaytay for all Mondays of October until 12 noon.
Create core memories at the Super Play Spots
Gather your squad and have fun at the Super Play Spots. With well-lit, Instagrammable areas, you’ll have the perfect backdrop for your Super Month memories. These Super Play Spots promise hours of entertainment whether you’re a social media maven or simply looking for a fun day out. Check out the Super Play Spots at SM Mall of Asia, SM Megamall, SM City North Edsa, SM Aura, SM Southmall, SM City Dasmariñas, SM Seaside City Cebu, SM Cagayan Downtown Premier, SM Lanang, SM City Clark, SM City Marikina, and SM City Iloilo.
Experience the magic of SM City Marikina’s Super Play Spot’s Kaleidoscope Tunnel – a dazzling experience for family and friends of all ages!
Take your instagrammable photos at SM Mall of Asia’s Super Play Spots.
Drive away in style at the Super Raffle Giveaway with VISA
From October 1 to November 30, eleven lucky shoppers can get a chance to drive away in style at SM’s Super Raffle Giveaway with VISA. All you need to do is to shop for a minimum single receipt purchase of Php 2,000 via tap to pay using your VISA card at participating SM Retail Stores in 75 SM Malls nationwide. Get a chance to win one of the six (6) brand-new Hyundai Stargazers and one of the five (5) brand-new Hyundai Cretas. These brand-new Hyundai cars will really make your daily commute a super experience so shop till you drop and maybe drive away with a new set of wheels!
SM’s Super Month promises to be a 65th-anniversary celebration like no other. Don’t miss out on the super-sized deals, indulgent treats, and the chance to win big. Mark your calendars and get ready for a super malling experience at your favorite SM mall.
To stay updated for everything SUPER this October, visit www.smsupermalls.com or follow @SMSupermalls on social media.
NEWS
TikTok enhances safety, transparency for Filipino community with new initiatives
7:01 p.m. July 16, 2023
TikTok, the world’s leading short-form video platform, is taking further steps to ensure a safer and more transparent platform for its Filipino community. In response to the evolving digital landscape and the rise of AI-generated content (AIGC), these initiatives are designed to maintain a secure environment, uphold community guidelines, and ensure users can trust the content they encounter on the platform.
Strengthening Community Guidelines Enforcement
As part of its ongoing efforts to safeguard its community, TikTok recently published its Q1 2024 Community Guidelines Enforcement Report. During this period from January 1 to March 31, 2024, TikTok removed 4.26 million videos in the Philippines for violations of its Community Guidelines. Of these, 99.7% were removed proactively, and 95% were taken down within 24 hours.
To further enhance transparency, TikTok updated its Community Guidelines in April to provide clearer rules and introduce new features that help creators understand and comply with policies. Available in English and Filipino, these guidelines include detailed definitions and outline moderation practices for features like Search, LIVE, and the For You feed, ensuring policies are clear and accessible to all users.
Advancing AI-Generated Content Transparency
In response to the increasing prevalence of AI-generated content, TikTok has implemented new measures for transparency. Since May, TikTok has automatically labeled AI-generated content uploaded from specific platforms. This initiative is part of a collaboration with MediaWise, a program of the Poynter Institute, and the Coalition for Content Provenance and Authenticity (C2PA), making TikTok the first video-sharing platform to adopt C2PA’s Content Credentials technology. These labels aim to provide users with clear context about the nature of the content they consume.
Educating the Community with Media Literacy Tools
To support its community in navigating AI-generated content and combating misinformation, TikTok is launching new media literacy resources. Developed in collaboration with experts, these resources are integral to TikTok’s broader strategy to enhance user understanding and foster a more informed community. As part of this initiative, TikTok has partnered with MediaWise to release 12 educational videos throughout the year. These videos aim to teach universal media literacy skills and explain how TikTok’s AI-generated content labels can help contextualize content. This partnership underscores TikTok’s commitment to educating its community and fostering a more informed user base.
Expanding AIGC Labeling Through Partnerships
Building on its efforts to ensure content transparency, TikTok has extended its auto-labeling capabilities for AI-generated content created on other platforms. By integrating the ability to read Content Credentials from C2PA, TikTok automatically recognizes and labels AI-generated content, with plans to expand this to audio-only content soon.
In the coming months, TikTok plans to attach Content Credentials to its content, ensuring transparency even when content is downloaded, allowing users to utilize C2PA’s Verify tool to identify AI-generated content and understand its creation details.
Driving Industry-Wide Adoption
In its mission to promote industry-wide adoption of Content Credentials, TikTok has joined the Adobe-led Content Authenticity Initiative (CAI). As the first video-sharing platform to implement Content Credentials, TikTok is at the forefront of encouraging transparent content practices across the industry. The gradual increase in auto-labeled AI-generated content on TikTok is expected to grow as more platforms adopt this technology, fostering a more transparent digital landscape.
For You Feed and Creator Code of Conduct
To further enhance safety, TikTok has introduced new standards that will temporarily restrict accounts that repeatedly violate content standards. These accounts and their content will be harder to find in search, with creators being notified and given the option to appeal.
Additionally, TikTok published a Creator Code of Conduct outlining the standards expected from creators involved in TikTok programs, features, events, and campaigns. This code reinforces TikTok’s commitment to maintaining a safe and inclusive platform.
Through these measures, TikTok continues to focus on helping its community, especially creators, understand its rules and enforcement methods to ensure a safer experience for its users. By embracing continuous innovation and collaboration, TikTok strives to create a secure and inclusive space for creativity and connection.
NEWS
SM Prime, DTI empower MSMEs with 83 SM mall spaces, training, mentorship
9:15 p.m. July 12, 2024
Good news for Micro-, Small, and Medium-Sized Enterprises (MSMEs)! SM Prime Holdings (SM Prime) and the Department of Trade and Industry (DTI) solidified a partnership through a Memorandum of Agreement (MOA) signing ceremony held on July 1 at the SM Prime Headquarters.
This collaboration empowers MSMEs with prime mall space in 83 SM Malls nationwide, aligning with the One Town, One Product (OTOP) Philippines program. Besides providing space, SM Prime offers MSMEs discounted booth rentals, training programs on product development, marketing, financial management, and mentorship opportunities with experienced business leaders.
NEWS
DTI National Food Fair celebrates local flavors at SM Megamall
8:26 p.m. July 11, 2024
The Department of Trade and Industry (DTI) successfully concluded the 10th National Food Fair at SM Megamall’s Megatrade Halls 1-3, held from July 3-7, 2024. This premier event showcased the rich flavors of the Philippines and empowered over 200 Micro-, Small, and Medium-Sized Enterprises (MSMEs).
Food enthusiasts enjoyed a bounty of fresh produce, regional specialties, and delectable treats from all corners of the country. Attendees had the opportunity to stock up on pantry staples, explore health-conscious options, and discover unique ingredients to elevate their cooking skills.
(L-R): Megatrade Hall’s Maite Quiogue, SM Supermalls’ Assistant Vice President for Operations Royston Cabunag, Department of Trade and Industry (DTI) Undersecretary for Micro-, Small, and Medium-Sized Enterprises (MSME) Development Group Cristina Roque, Guest of Honor Winnie Chua-Go, SM Megamall Assistant Vice President for Operations Christian Mathay, SM Supermalls’ Vice President for Corporate Marketing Grace Magno, DTI-Bureau of Market Development, Promotions, and One Town, One Product (OTOP) Philippines Director Marievic Bonoan, and SM Megamall Assistant Mall Manager Isabella Manjon
(L-R): Department of Trade and Industry (DTI) Undersecretary for Micro-, Small, and Medium-Sized Enterprises (MSME) Development Group Cristina Roque, Guest of Honor Winnie Chua-Go, and DTI-Bureau of Market Development, Promotions, and One Town, One Product (OTOP) Philippines Director Marievic Bonoan
The 2024 Department of Trade and Industry (DTI) Bagong Pilipinas National Food Fair brings together the best food and flavors from all 16 regions.
Fresh pomelos and other local fruits take center stage at the National Food Fair in Megatrade Hall.
A potential buyer gets ready to take home bottled Bicol Express and Laing at the 10th National Food Fair in SM Megamall.
Crispy, salty, and packed with nutrients —these water spinach chips are the perfect healthy snack.
Bottled honey and baked fruit crisps, all made with local ingredients.
Davao del Sur and Misamis Oriental’s chocolate products are crafted from premium cacao beans.
Quality golden salted eggs from Rizal.
A variety of coconut products from San Pablo, Laguna.
TECHSHAKE announces strategic business alliance with Mirai Works
Exclusive for Smart Subscribers: Unlock Lionsgate Play for free starting July 18
TikTok enhances safety, transparency for Filipino community with new initiatives
