TECHNOLOGY
Huawei launches Huawei nova 9, Laptop+ Matebook 14s, Watch GT 3 series

Huawei Consumer BG held its APAC Autumn Launch Event, bringing three new super devices, including the HUAWEI nova 9, HUAWEI MateBook 14s, and HUAWEI Watch GT 3 series smartwatches.
Kevin Ho, COO of Huawei Consumer Business Group, gave the opening speech for the Huawei APAC Autumn Product Launch. Ho shared that Huawei has been putting efforts in the consumer business and gains 730 million users worldwide and connected with more than 1 billion devices. Ho also said that Huawei will continue to bring the most innovative, intelligent and stylishproducts to the market.
HUAWEI nova 9: Flagship-grade camera technology for the young
Huawei nova series aims to be the most popular smartphone for young people. Design and R&D teams contribute their passion of life and technology to create beautiful and powerful products for young users.
Flagship-grade camera, capture your day and night:
Huawei nova 9 is equipped with the 50 MP Ultra Vision Camera, the flagship RYYB color filter array (CFA) and XD Fusion engine to dramatically improve the image quality with rich detail and lesser noise in low light shooting. The flagship RYYB color filter array provides 40% improvement of the amount of light while the XD Fusion engine inherited Huawei flagship image algorithm such as AI brightening and anti-distortion .
Breath-taking New Design:
Huawei nova 9 has the remarkable camera layout, Star Orbit Ring. The pearled Starry Blue presents ever-changing colors under the shifting light. The HUAWEI nova 9 features a 6.57-inch 1.07 billion original color display that supports a maximum 120Hz refresh rate. The new Touch Turbo technology optimizes the response speed, stability, and precision of touch control, bringing a faster, more stable, and more accurate game experience.
Silky and seamless experience with fast charging:
The nova 9 also features a 66W Huawei Super Charge, to provide excellent charging efficiency and long-lasting battery life.
HUAWEI MateBook 14s: Sleek Laptop+ with high performance
The HUAWEI MateBook 14s has a slim body design. It has a 2.5k Huawei FullView Display and 90 Hz refresh rate with a ratio of 3:2, to create an engaging visual experience. In a bid to further boost the interface efficiency, Huawei included a 10-point multi-touch capability in the MateBook 14s which allows easier user navigation.
On the performance front, the Laptop+ runs at the new 11th Gen Intel® Core™ H-Series Processor for fast and smooth performance.
Huawei MateBook 14s brings the whole new smart office experience. Certain mobile applications from the PC AppGallery have been chosen to carry out experiments and optimization, and successfully supported by the Huawei Mobile App Engine. The beta version of PC AppGallery will be available for consumer to try soon.
Consumers are able to use mobile applications from PC AppGallery on the MateBook 14s such as scrolling short videos, looking for tasty food, reading news and so on. Among the mobile apps that can be downloaded into the HUAWEI MateBook 14s are Grab, Kumu, Garena Free Fire, Huawei Books, and many more.
Aesthetics: Sleek and slim
HUAWEI MateBook 14s comes with spruce green and space grey which are unique and classy. It has four narrow bezels and 90% high screen-to-body ratio. With support for 100% sRGB wide colour gamut, the display can render 1.07 billion colours to show vibrant colours and smooth transition.
The new laptop provides dual eye protection for users with its TÜV Rheinland Low Blue Light (Hardware Solution) and Flicker Free certifications, which helps users alleviate eye fatigue, thus protecting their eyes.
Powerful performance, More Than One Side
The HUAWEI MateBook 14s is powered by the new 11th Gen Intel® CoreTM H-series processor and the Iris® Xe graphics card, The performance mode can be activated by pressing the Fn+P shortcut, which boosts the CPU TDP to 45W. The HUAWEI MateBook 14s has a 60Wh battery and a 65W power adapter, the laptop can work for up to 3 hours on a 15-minute charge.
Smart Office Experience: Super Device
The new laptop comes with multi-device connectivity features, allowing it to sync up with other HUAWEI products, hence forming one Super Device. With a simple tap, it can be connected with a Huawei smartphone, tablet, MateView etc. to enable cross-platform collaboration such as transferring files seamlessly, projection, turning tablet into a drawing pad etc. to boost the productivity in different scenario.
HUAWEI WATCH GT 3 Series: Private Trainer powered by HarmonyOS with 2 weeks sustainability
100+ workout modes
The HUAWEI Watch GT 3 series features AI Running Coach and 100+ workout modes to digitize and supervise the intensity and duration you want to achieve. Nevertheless, the upgraded five satellite and dual-band GNSS accurately pin your position when you are jogging across the city.
All day monitoring
Based on Truseen 5.0+, the new generation heart rate monitoring technology, it provides all-day accurate reading of heart rate monitoring, SpO2 monitoring and skin temperature detection to help you monitor your health condition throughout the day. The battery life of Huawei Watch GT3 is one of the reasons to get it as a fully charged GT3 can last up to 2 weeks before the next charge.
Premium ID design
With stainless steel material and rotating crown design, the premium ID design is compatible for formal business occasions, exercises or even urban adventurers. Last but not least, it is powered by HarmonyOS, supporting third- party applications .
Huawei Experience Store 10th anniversary brings good deals to consumers
Huawei also announced in the launch that it will celebrate the 10th anniversary of Huawei Experience Store, coming with pre-sale and first sale of new products, and a series of promotions.
To celebrate this milestone, HUAWEI is giving away a 10th Anniversary Gift Box when customers purchase select items from any HUAWEI Experience Stores nationwide. The 10th Anniversary Gift Box worth P2,890. The tech giant is also installing and giving away free screen protectors from November 12 to 15! Other promos include a multitude of freebies for every purchase of a Huawei MateBook, MatePad and MateView.
For more information please visit:
https://consumer.huawei.com/ph/offer/huawei-autumn-product-launch/
And to get the latest product news, offers, and services on all things Huawei, HUAWEI fans may download the My HUAWEI App. Besides updates, fans can interact with social artists, community leaders and fellow fans in the Huawei Community. The app is available to Huawei devices with EMUI8.0 and above.
TECHNOLOGY
LG honored with multiple awards for Innovative Product Design at IDEA 2023

September 4, 2023 3:11 p.m.
LG Electronics (LG) has once again been recognized for outstanding product design, earning 13 awards at the International Design Excellence Awards (IDEA) 2023, announced at the International Design Conference in New York, New York.
The LG PuriCare AeroTower, an air purifier that can also be used as a side table and mood lamp, was honored with a Bronze Award at yesterday’s conference. Offering personalized performance and design options, as well as a compact form factor, LG’s air purifier can be tailored to match any home interior and is ideal for smaller spaces. With its latest win, the LG PuriCare AeroTower has now been recognized by all three of the world’s top industrial design award programs: IDEA, the Red Dot Award and iF Design Award.
Another IDEA 2023 honoree, the LG OLED Flex (model LX3) is an innovative TV featuring the world’s first bendable 42-inch OLED screen. The LX3, which made its international debut at IFA last year, offers a new level of screen customizability – its self-lit display able to go from completely flat to spectacularly curved with the push of a button.
“The achievement from this year’s IDEA is the result of the synergy between customer experience-centered technology and aesthetics,” said Hwang Sung-gyul, head of the Design Management Center at LG Electronics. “We will continue to improve the level of perfection by reflecting innovative customer experiences beyond the existing framework in product design by constantly communicating and empathizing with customers.”
Organized annually by the Industrial Designers Society of America (IDSA), IDEA is one of the world’s leading design award programs, recognizing exceptional achievements in the area of industrial design while taking into consideration various factors relating to design strategy, digital interaction, the environment, and social impact, when selecting award recipients.
Life’s about more than having the latest technology, rather, it’s about the experiences technology creates that impact our lives. LG Electronics Philippines delivers consumer electronics through top-of-the-line home entertainment appliances that prepare Filipinos for their greatest moments. LG promises to bring “Innovation for a Better Life” nationwide – from Luzon, to Visayas, and Mindanao. LG products are available via lg.com/ph and through its flagship stores in Lazada and Shopee. For more information, visit and follow their social media channels on Facebook, Instagram, Tiktok and Youtube (@lgphilippines).
TECHNOLOGY
TCL AAT Inverter+ Refrigerators take lead to healthier lifestyle

July 10, 2023 4:33 p.m.
TCL, the leading consumer electronics brand and the world’s top two TV brand, launches their latest Free Build-In refrigerator that is highlighted by three defining features based on TCL’s advanced technology and elevated design.
Just in time for this month’s celebration of Nutrition month, TCL introduces the newest Refrigerator line up that reflects TCL’s dedication to delivering cutting-edge home technology at reasonable prices while enabling users to live healthier, more environmentally friendly, and more practical lives.
Introducing TCL’s Flagship Smart Fridge with Health and Energy-Saving Benefits
TCL’s AAT Inverter+ is set to be the best accessible high-tech top-mount refrigerator on the market and a great example of the powerful functionality featured across the TCL Refrigerator lineup.
With Filipino families becoming more health conscious than ever before, TCL AAT Inverter+’s Healthy Fresh functions are equipped with smart functions to keep your food chilled at the right temperature and ensure it stays fresher for longer, with the innovative Multi Air flow system, AI radar, and the Automatic Anion-releasing Technology (AAT) .
Speaking of better care of health, TCL’s AAT Inverter + also puts emphasis on its care for the planet. Its Twin Eco Inverter provides the perfect cooling environment for food, which not only enables long-lasting freshness but also saves energy and money. The Twin Eco Inverter also provides a steady temperature inside the refrigerator which inhibits the growth of ice, a process known as Total No Frost. Food remains frost-free so there is no need for manual defrost and no danger of food sticking to the walls of the refrigerator or being frozen when placed towards the back.
Lastly, the Easy-Using features give the user experience a premium feel, with little adaptations to make life more convenient, such as large storage space, Twist Ice Maker to freeze, unmold and store ice cubes with a simple gesture.
The TCL’s Varied Refrigerator Range Suited for Every Filipino Family
Aside from TCL AAT Inverter+, TCL has an extensive range of refrigerators to suit every Filipino family’s needs. The TCL FreshPro Direct Cool+ line is an accessible but highly functionable range, with precise temperature control allowing for accurate cooling to ensure optimum conditions to preserve freshness. TCL FreshPro Direct Cool+ Refrigerators are designed to be running at low noise thanks to innovative compressors, ensuring you are never disturbed by humming or buzzing, and soft LED lighting offers excellent illumination of the fridge contents whilst saving on energy consumption.
Regarding the energy saving aspect, like the TCL AAT Inverter+, The TCL FreshPro AAT Inverter Max collection also comes with a Twin Eco Inverter, which allows accurate temperature control whilst reducing energy consumption and noise for a quieter and more environmentally friendly option. What’s amazing is that the TCL FreshPro AAT Inverter Max range comes equipped with powerful cooling functions – with just a press of one button, the Power Cool increases the cooling rate to chill your drinks and food rapidly whilst the Power Freeze further enhances the cooling effect to freeze food and ice. The Max Space feature allows families to customize storage within the fridge to suit their requirements, with daily items organized to be easily accessible whilst optimizing the space available allowing the ability to stock up on family favorites.
Discover TCL’s range of refrigerators to suit every consumer’s requirements, rolling out across retailers in the Philippines this month.
TECHNOLOGY
Huawei’s Sabrina Meng: Embracing 5G transformation

June 28, 20237:30 p.m.
SHANGHAI — At the opening day of MWC Shanghai 2023 today, Sabrina Meng, Huawei’s Rotating Chairwoman and CFO, gave a keynote titled “Embracing 5G transformation”.
“5G has been in commercial use around the world for four years now. It’s driving new value creation, and 5.5G is the next step forward,” said Meng. “Science and technology are moving towards large, complex systems. This requires matching technology to specific scenarios and performing systems engineering, in order to pave the way for 5G’s ongoing success.”
5G is creating value along three different fronts
Science fiction can only sketch the future. But science and technology can turn imagination into reality.
5G has been in commercial use for four years now. Across all industries and countless households around the world, it’s changing the way we work and live, creating tremendous economic, industrial, and social value.
For consumers, 5G, cloud, and AI have set off a chain reaction, creating an environment where all buyers can also be sellers.
For industries, 5G has become a new driver of productivity. There’s greater alignment than ever between technology suppliers, their partners, and customers on where 5G can provide the most value. Strategic patience, in-depth understanding of industrial scenarios, and ongoing improvements to ROI have given 5G a foothold in industrial applications.
Moving ahead, 5G will give rise to new devices and applications that deliver a more immersive experience, like 5G New Calling and naked-eye 3D. 5G is also ushering in a new era of super-connectivity between things, bringing new strength to IoT networks and driving new forms of productivity.
5.5G is the next step forward for 5G. 5.5G will feature 10-gigabit downlink speeds, gigabit uplink speeds, the ability to support 100 billion connections, and native AI. It will not only connect people better – it will also create incredible new business opportunities with more targeted support for industrial needs in domains like IoT, sensing, and advanced manufacturing.
Taking 5G to the next level and paving the way for ongoing success
The ladder to success isn’t built on ongoing progress with a single technology. It’s built on matching technology to specific scenarios and real-world needs. And systems engineering is key to taking the next step up.
The commercial deployment of 5G has created a growing appetite for more groundbreaking, leapfrog innovation. So what will take 5G to the next level, and how will it provide greater value in different vertical markets?
This will require finding the right technology for different scenarios and performing more comprehensive systems engineering. This will also require diving deeper into industrial scenarios, truly understanding customers’ pain points, and adopting a more holistic systems engineering mindset.
The industry needs to work more closely together both up and down the value chain – with peers and partners, customers and developers – on solution modeling and optimization, as well as tools and methodologies. The industry also needs to pave the way for ongoing success throughout the entire product lifecycle, from R&D and procurement, to supply and marketing.
Building up integrated capabilities and exploring the future of communications
The digital infrastructure of the future intelligent world will be deeply integrated into every aspect of people’s lives, industry, and society. It won’t be based on advancements in individual technologies, but rather on incredibly massive, complex systems – the convergence of multiple elements. It’s going to require systems-level thinking and design.
When watching a chess game, you can see the big picture. But when you’re playing chess, you focus on the details. Likewise, systematic capabilities to integrate technology and transform management are critical for the future success of 5G.
Meng spoke about two specific types of integrated capabilities. “The first is integrating different technologies. We can achieve greater synergy across cloud, networks, edge, and devices through systematic design and cross-domain innovation. When coupled with optimization across software, hardware, chips, and algorithms, we can address the challenges associated with developing complex solutions for vastly different industrial scenarios.”
“The second,” she continued, “is the ability to integrate different approaches to management. Digital and intelligent transformation is not just about technology itself. It’s more about transforming your approach to management. Going digital requires redefining the relationships between people, events, things, and theory, and adopting a more open, forward-looking management approach to address future challenges.”
Meng concluded: “Information technologies like 5G, 5.5G, AI, and cloud will help us rise with the tide and take us forward to an intelligent world. The best scenery is always ahead. Let’s create a bright future together.”
In the Philippines, the three major telecommunications service providers have rolled out 5G networks nationwide to offer better network services and optimize the potential of innovative technology.