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Let’s talk about sex with DUREX’s SEXducated

In the past few years, Filipinos have started opening up and talking about sex and how it is an important conversation to have in order to engage in safe, healthy, and satisfying sexual activities. But despite the inroads that have been made in normalizing conversations about sex, barriers remain when it comes to discussing Sexually Transmitted Infections (STIs) including the Human Immunodeficiency Virus (HIV) as the feelings of shame and stigma remain which prevent people from accessing information and resources that can help Filipinos develop safe sex habits.

The lack of access and conversation contributes to the continued rise in the number of people who test HIV-positive in the country. July 2021 data from the HIV/AIDS & ART Registry of the Philippines (HARP) showed that 1,045 Filipinos tested HIV-positive while 60 people died of AIDS-related complications. This means 33 people tested positive every day from January to July 2021.

Faced with these numbers, Durex continues to strengthen its mission to promote safe sex with its new SEXducated video series available on the Durex Facebook and YouTube channel.

SEXducated with Durex

Targeted toward millennials and Gen Zs, singles, and stay-at-home couples, the SEXducated with Durex video series is a fun and creative treatment to lessons on practicing safe sex. The show gives light to HIV awareness and how to improve one’s overall sexual health.

“It’s part of our responsibility as a brand to empathize with our consumers’ needs and give them safe and practical solutions,” said Matt Davis, Reckitt Marketing Director. “Through SEXducated with Durex, we aim to provide a safe space and have a thoughtful discussion on topics that beg to be talked about.”

Singles and young people can learn from the boys of Boys Night Out (Sam YG, Slick Rick and TonyToni) and Elijah Canlas as the four debunk HIV myths with hard facts. They can also learn from Dr. Kilimanguru, as he addresses need-to-know information about HIV. While couples can find ways to rekindle their relationships as they explore the topic of seeking pleasure through intimate acts with Dr. Rica Cruz.

Dr. Kilimanguru or Winston Kilimanjaro Tiwaquen is a doctor who gained fame on TikTok for his medical advice videos known for being easy to understand and entertaining because of his use of hugot lines and jokes. Through his videos, delivered in colloquial Filipino, viewers learn about the simplest medical issues from the common cold to HIV, and even COVID-19. Meanwhile Dr. Rica Cruz is a sexologist and media personality whose expertise is on sexual pleasure and sexual behaviors. Dr. Rica believes that sexual ownership is sexier than sex.

Protection, Preparedness, and Education (PPE)

Enabling Filipinos to “Always Come Prepared,” Durex fulfills its role as a responsible brand through ongoing partnerships with various organizations. To date, Durex is distributing condoms to the beneficiaries of the Commission on Population and Development (POPCOM), San Lazaro Hospital – Nagasaki University Collaborative Research and Laboratory, Positive Action Foundation Philippines Incorporated (PAFPI), Pasig City Government, Sustained Health Initiatives of the Philippines (SHIP), The Red Whistle, and LoveYourself, Inc.

The need to connect is very human and so is the need for open conversation about something as natural as sex. And with the isolation possibly triggering more intense feelings, it’s important to protect oneself from risks that can be otherwise prevented.

With its SEXducated campaign, Durex encourages Filipinos to always come prepared and enjoy sex safely. Learn more about practicing safe sex with Durex via their Facebook page.

With Durex’s SEXducated series, Boys Night Out and Elijah Canlas debunk HIV myths and learn hard facts about safe sex
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Isambard-AI, the UK’s most powerful AI supercomputer, goes live

6:39 p.m. July 18, 2025

(NVIDIA PR) The U.K. has officially joined the premier league of global AI infrastructure — and it’s not starting small.

At a ribbon-cutting ceremony at the Bristol Centre for Supercomputing (BriCS), leaders today unveiled Isambard-AI, the most powerful AI supercomputer ever built in the U.K.

U.K. Secretary of State Peter Kyle was joined by leaders from across academia, industry and government, including Simon McIntosh-Smith, director of the Bristol Centre for Supercomputing, and Neil MacDonald, executive vice president and general manager  for Hewlett Packard Enterprise’s server business.

“And as we press this switch to activate the UK’s most powerful supercomputer, we are embarking on Britain’s super future where AI contributes towards the delivery of better public services, greater public prosperity, deeper scientific discovery and stronger national security,” Kyle said.

 The numbers back up Kyle’s statement:

  • 21 exaflops of AI performance
  • 5,448 NVIDIA GH200 Grace Hopper Superchips
  • Set to rank 11th worldwide on the latest TOP500 list of world’s fastest supercomputers
  • More than 10x faster than the next-fastest supercomputer in the U.K. More computing power than all other U.K. supercomputers combined
  • Ranked fourth globally for energy efficiency

Engineering teams working collaboratively to maneuver and install components within the supercomputer’s data hall, illustrating the complex and coordinated effort behind the build.

Why It Matters

Isambard-AI gives U.K. researchers and businesses a once-in-a-generation leap in computing power. It’s a platform to accelerate breakthroughs in:

  • AI-driven drug discovery
  • Advanced climate modeling
  • Materials science
  • Large language models (LLMs) tuned to U.K. languages and laws

Backed by £225 million in government investment and built with NVIDIA, HPE, the University of Bristol and others, Isambard-AI signals a clear ambition: to lead in AI, the U.K. must lead in compute.

Simon McIntosh-Smith, director of the Bristol Centre for Supercomputing, with Simon Appleby, AI business lead at HPE.Simon McIntosh-Smith, director of the Bristol Centre for Supercomputing, with Simon Appleby, AI business lead at HPE.

A glimpse into the project’s strategic planning, showing a screen outlining the ambitious goal of installing multiple supercomputers, including Isambard-AI’s phases, within 12 months.A glimpse into the project’s strategic planning, showing a screen outlining the ambitious goal of installing multiple supercomputers, including Isambard-AI’s phases, within 12 months.

A Turning Point for UK Science

Named after Isambard Kingdom Brunel — the 19th-century engineer who reshaped Britain with railways, bridges and ships — Isambard-AI brings that same scale of ambition to AI research.

And like Brunel’s projects during his era, it moves fast. Having gone from conception to deployment in just under two years, including the construction of the modular data center in 48 hours, the supercomputer is already running live projects aligned with national priorities.

Early flagship projects include:

  • Nightingale AI: A sovereign, multimodal health foundation model trained on National Health Service (NHS) data to support earlier diagnoses and personalized care.
  • BritLLM: A U.K.-developed LLM project supporting British languages like Welsh, alongside English, to promote inclusivity and better public service delivery in healthcare, education and public services.
  • UCL Cancer Screening AI: Developing the first scalable AI system for prostate cancer detection via MRI, aiming for faster diagnoses and tailored treatments.
  • EIMCRYSTAL (University of Liverpool): Using AI to search 68 million chemical combinations to discover greener, more sustainable industrial materials — reducing reliance on rare or toxic inputs.
  • EgoAI (University of Bristol): Using AI to analyze recordings from wearable cameras and other smart devices to help people perform tasks better at home. This holds immense promise for assisting dementia patients in the future.

A technician carefully installs a server blade equipped with direct liquid cooling, demonstrating the hands-on precision involved in assembling Isambard-AI’s advanced computing infrastructure.

A technician carefully installs a server blade equipped with direct liquid cooling, demonstrating the hands-on precision involved in assembling Isambard-AI’s advanced computing infrastructure.

Built Fast, Built Smart

How do you build a supercomputer in half the usual time?

“We treated the project like a high-performance processor,” said Simon McIntosh-Smith, director at BriCS. “We executed everything in parallel.”

Key to this speed:

  • Parallelized project management
  • Early procurement of critical hardware, particularly GPUs
  • Prefabricated modular data halls shipped in and assembled in days
  • Relentless optimization of delivery timelines
  • Ground broke in June 2024. By June 2025, the full 5-megawatt system was live: built, tested and running at a global scale.
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Smart launches revamped Online Store, rolls out Postpaid Plan 799

9:43 p.m. July 7, 2025

Mobile services provider Smart Communications, Inc. (Smart) is making it simpler and faster for more Filipinos to elevate their digital lifestyle with the launch of its revamped Smart Online Store (https://store.smart.com.ph/), a portal where new and existing customers can conveniently explore and securely avail of the latest prepaid and postpaid offers with just a few taps on their smartphone or computer.

As a special introductory offer, the revamped Smart Online Store is the launch platform for Smart Postpaid Plan 799, a SIM-Only Plan that comes with 15 GB open-access data for all sites and apps, 100 GB of 5G data for six months for use in Smart 5G-covered areas, Unlimited Calls and Texts with Landline Calls, and a complimentary Netflix Mobile subscription.

As an added perk for subscribers who will subscribe to the new Smart Postpaid Plan 799, applications made through the Smart Online Store will receive 50% more open access data (7.5 GB) for the first six months.

Easily sign up for a Smart Postpaid Plan 799

New and existing subscribers can conveniently sign up for Smart Postpaid Plan 799 by simply going to https://store.smart.com.ph/ (https://store.smart.com.ph/), selecting “SIM-Only Plans,” and then choosing “Plan 799.”

Customers must then fill out the required personal information to complete their online application.

Initially available only on the Smart Online Store, Smart Postpaid Plan 799 will also be offered to all Smart Stores nationwide soon.

Value-packed offers at your fingertips

Aside from enabling subscribers to avail of Smart Postpaid Plan 799 with just a few clicks, the Smart Online Store also allows customers to bundle a device with their SIM-Only Plan.

Moreover, Smart Online Store’s intuitively designed portal makes it so much easier for customers to discover other value-packed products and services that suit their lifestyle – from data, call, and text offers, SIMs and eSIMs, to the latest smartphones.

The portal also allows users to reload for credits, avail of limited promos, purchase phones bundled with Smart and TNT SIM cards, buy devices under Smart Bro 5G promos, and order Smart and TNT SIM packages.

Lastly, customers can enjoy a wide range of payment options with priority handling for select credit cards.

The revamped Smart Online Store is just one of the many ways that make Smart simply reliable for Filipino mobile users looking to level up their digital lifestyle and enjoy the many benefits of technology.

Visit the Smart Online Store and sign up for a Smart Postpaid Plan 799 now at https://store.smart.com.ph/.#

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Mega Sardines: 50 years of serving nutrient-rich meals, primed to go global

10:22 a.m. June 20, 2025

As it celebrates its 50th anniversary, Mega Prime Foods Inc. reflects on a remarkable journey—one that began with a simple mission to provide affordable, nutritious food to Filipino families.

What started as a humble fishing company has now become one of the most innovative and socially driven food manufacturers in Southeast Asia, producing over 3 million cans of sardines daily from its advanced facilities in Batangas and Zamboanga.

Sardines, long a staple in Filipino households, are among the most nutritionally dense foods in the world—rich in Omega-3 fatty acids for brain and heart health, vitamin B12 for metabolic support, and a host of other essential nutrients like calcium, iron, and selenium. Mega Sardines ensures these health benefits are preserved through its industry-leading “catch to can in 12 hours” process—setting it apart in freshness, quality, and care.

For Chairman and Founder William Tiu Lim, the journey has not been easy. From natural disasters like the devastating 1970s typhoon that destroyed much of their fishing fleet, to political and economic crises, Mega has endured and grown stronger. Through it all, Tiu Lim held fast to three core values: Quality, Innovation, and Malasakit—a uniquely Filipino term meaning selfless concern for others.

“We’ve always aimed for the best possible quality,” said Tiu Lim. “Our fish go from sea to can in just 12 hours, compared to the industry’s usual 1–3 days. That freshness is our edge.”

This commitment to innovation and excellence recently culminated in a global milestone: Mega Sardines was designated a “Superfood” by the Medical Wellness Association (MWA), becoming the first seafood product ever to receive the distinction. The recognition was awarded during Mega’s 50th anniversary celebration by MWA Board Member and faculty member James Michael Lafferty, underscoring the brand’s role in promoting global wellness.

“I was honored to announce Mega Sardines as the world’s first seafood Superfood,” said Lafferty. “It’s a testament to their quality, innovation, and mission to improve health outcomes.”

As the company transitions into its second generation of leadership under President and CEO Michelle Tiu Lim-Chan, the vision for global expansion is clear—but rooted in the same human values that built the brand.

“We are people-first,” said Lim-Chan. “We serve our customers, support our employees, and provide opportunities to improve lives. Growth is not just about geography—it’s about purpose.”

Mega Prime Foods is already expanding its product lines, offering not only sardines but also tunamackerelfruit cocktailscoconut gelPrimo non-alcoholic sparkling juices, and the Jimm’s Coffee functional beverage line.

“Our proudest achievement is our ability to turn compassion into tangible, quality products,” Lim-Chan added. “We are not done yet. The next 50 years will be even more exciting.”

The founders of Mega Prime Foods, flanked by their children as the second-generation braintrust leading the company into the next 50 years
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