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LG helps women wear their best

March 31, 2022 6:40 p.m.

As the whole world celebrates Women’s Month, we find ourselves looking back throughout history about the role women played and how it has evolved today. It’s an uphill battle, but year after year, the gender gap is slowly getting narrower. The goal of equality, freedom, and empowerment is within reach.

Technology plays a large role in breaking down stereotypes. New innovations and groundbreaking advances in technology give anyone the ability to do jobs and chores that were otherwise gendered.

Housework, for example, has always been a role assigned to women by default. LG has invested in numerous products aimed at giving women the freedom to explore their lives, outside the regular household chores

LG, one of the trailblazers in technology and innovation, remains steadfast in its goal of simplifying work to make life good.

Through the simplicity and hassle-free nature of LG home appliances, everyone, especially women, are given more time and freedom to pursue and live the kind of life they want. LG continuously commits to creating innovative products to support women. 

In its Women’s Month campaign, LG focuses on how its clothing care solutions, consisting of washing machines and dryers, can bring out the best version of you.

Instead of looking at laundry as a chore, LG makes doing the laundry complement your lifestyle while caring for your wash against wear and tear. With intuitive controls and precise settings, you can do the laundry with a click of a button and live your best life.

The LG Styler is key to looking sharp in every outfit, especially for the ladies with a passion for fashion. It refreshes and removes odors from fabrics, and utilizes LG’s TrueStreamTM technology to help reduce allergens and wrinkles in clothing.

This steamy assistant also has a dehumidifying function that can freshen up her walk-in wardrobe, keeping her ready to dress for success anytime,  stepping out in style.

Speaking more about the initiative, LG Managing Director Seungjae Kim said “Women’s Month is all about empowerment and freedom. We celebrate women all over the world and we hope that our innovations have played a part in achieving their goals. With the help of today’s technologies, LG celebrates these amazing women with modern solutions to help boost their quality of life.”

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Glow with VCO!

April 21, 2022 4:59 p.m.

Mestiza has been in the business of making the skin of every woman, in different walks of life glow with confidence. The secret lies in the formula of their healthy skin soap, with varieties for all skin types.

We know that everything we put on our skin quickly absorbs into our bodies, so Mestiza sourced the finest raw natural ingredients the Philippines has to offer, with ingredients ranging from calamansi, papaya, banana, carrots, and VCO.

The soap contains the combined essential vitamins and health benefits of the said components to restore the skin’ optimum health making it look glowing, making you feel confident.

Among these ingredients, VCO is considered the star.

The lauric acid found in coconut oil has antimicrobial properties, which can help kill bacteria on the skin and reduce inflammation.

Additionally, VCO contains high levels of linoleic acid, an unsaturated omega-6 fatty acid that can be used as an emollient and skin soother.

Mestiza contains the highest level of VCO in the market with 33% on their original soap while 40% on the prime variants which cater to different skin types.

Here are the benefits of VCO on the skin:

Antibacterial

Exfoliates

Reduces the appearance of lines

It moisturizes and smoothes the skin

Eases inflammation

Mestiza wanted to share these truly amazing natural ingredients in soap form for your skin to look healthy and glowing. For you to feel best, you need to feel confident.

For inquiries and orders, visit www.mestiza.com.ph or call hotline 0917-3156192 / 0922-8887884. Available in all leading drugstores and supermarkets nationwide.

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Mother Nature knows best

April 12, 2022 8:30 p.m.

They say that our skin can affect the perceptions of our appearance. If your skin is glowing, you can feel more confident. That’s because glowing skin shows that you are healthy and you take care of your skin.

When people look good, they typically feel better and more confident about themselves. However, to achieve that healthy glow, one must create a consistent skincare regime with the right products made with natural ingredients — Yes!

Nature is still key and the undisputed source of glow. Time to reveal the secret to healthy glowing skin with Mestiza made with nature’s most powerful ingredients! Include Mestiza in your daily skincare routine and boost your confidence with glowing skin!

For inquiries and orders, visit www.mestiza.com.ph or call hotline 0917-3156192 / 0922-8887884. Available in all leading drugstores and supermarkets nationwide.

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LG breathes creativity with BGC Art Mart

March 30, 2022 8:01 p.m.

Wearable art is all the rage nowadays. From tote bags, tie-dyed shirts, to hand-painted masks, mixing fashion with art is a match made in heaven.

BGC Art Center’s flagship program, BGC Art Mart – one of the most popular periodic events in the city, is also the venue for exquisite samples of wearable art. 

This year, they partnered with LG Philippines to provide impeccable hand-painted LG PuriCare™ Wearable Air Purifier (w/ VoiceON™), and clean pure air. Aside from keeping you safe from viruses, bacteria, and other pathogens, it helps a lot with allergens. 

It provides thorough air purification with H13 grade HEPA filters that filter out 99% harmful particles for clean, fresh air. If you want peace of mind with the air you breathe, this is the mask for you.

These filters are easily replaceable as well to ensure they’re always clean and allergen-free.   LG’s Wearable Air Purifier offers greater protection than disposable and nylon face masks. With tests done by Environmental Allergens Info and Care Inc., they were able to show that LG PuriCare Wearable Air Purifier can filter out over 99% of allergy-inducing pollen in just 5 minutes. 

Whether it’s pollen, pollen allergen, or mite allergen. LG’s PuriCare filters offer far superior filtration efficiency than disposable masks.  For the duration of the event, LG selected 10 different artists and gave them an LG PuriCare™ Wearable Air Purifier (w/ VoiceON™) to paint and customize as they see fit to create a unique, one-of-a-kind wearable art. 

The hand-painted works of art were displayed throughout the BGC Art Mart event. The participating artists were Marita de Leon (Handmade Lemonade), Tany Nosce (TG_Artistry), Chelsea Javier (Space of Chelsea), Mycah Santos (Project Lemons), Yana Ofrasio, Kate Bautista, Fchel Estanislao (Glassicology), Patricia de Vera, Kankan Ramos, and Woman Create. Aside from the masks, LG also donated a unit of LG PuriCare™ 360° Air Purifier to the Bonifacio Arts Center, a project of Bonifacio Art Foundation, Inc. (BAFI). 

This air-purifier is tested and certified by the British Allergy Foundation (BAF), Korea Air Cleaning Association (CA), and Korea Asthma & Allergy Association (KAF). It purifies the air 360º around you, in every direction, no matter where you place it.

It has a Clean Booster feature that delivers clean air 24% faster, 7.5m far to every corner of the venue or room. It has a multi-filtration system that captures unwanted particles- bacteria, viruses, dust, allergen and odor components. 

This system includes a 2x SafePlus Pre-filter and H13 HEPA Filter that eliminates >99% of bacteria, viruses, fine dust and allergens, and a 2x Deodorization Filter that eliminates home odor, harmful gasses and toxic air pollutants.  Lisa Nicandro, Head of Operations of the BGC Arts Center saw this partnership as an affirmation of synergies, saying, “the industries working with artists make partnerships even more relatable, joyful and delightful.” 

Seungjae Kim, LG Philippines’ Managing Director, looks forward to a long partnership with the Bonifacio Art Foundation, Inc. “Bonifacio Art Foundation, Inc. is all about fostering, growing, and cultivating BGC’s artistic community and we are ecstatic to be able to help as well. We at LG hope to collaborate more in order to have stronger ties with the community.”  

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