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PLDT Enterprise bags 6 awards at International Business Awards for PH Digicon 2023, Visionaries Campaign

8:30 a.m. November 16, 2024

PLDT Enterprise, the corporate business arm of PLDT Inc. (PLDT), continues to make its mark on the global stage, earning prestigious accolades at the International Business Awards 2024 for its pioneering efforts in digital innovation and brand communication.

The company’s flagship event, the Philippine Digital Convention (PH Digicon) 2023 VISION: Reimagine Tomorrow’s Enterprise, and the celebrated “Visionaries” campaign were both recognized with prestigious awards, further solidifying PLDT Enterprise’s reputation as a leader in digital transformation and communications.

Gathering the Best and Brightest for the Future

PH Digicon 2023 VISION: Reimagine Tomorrow’s Enterprise, which served as a premier platform for thought leadership and industry collaboration, was awarded Gold Stevie Awards in the Conferences & Meetings categories for both Conference and Convention, as well as a Silver Stevie Award for Brand & Experiences – Brand Engagement Event; and Bronze Stevie Awards for Art, Entertainment, & Public – Public Event and Conferences & Meetings – Networking Event. These accolades highlight the event’s success in bringing together global thought leaders, industry experts, and enterprises to explore the future of business and technology.

For 2023, the theme “VISION: Reimagine Tomorrow’s Enterprise” reflected the goal to empower tomorrow’s tech titans and enterprises, ignite future-forward thinking, explore cutting-edge technologies, and inspire leaders and business owners to drive success in the evolving business landscape.

The event’s groundbreaking sessions, state-of-the-art technology showcases, and innovative discussions about reimagining the future of enterprises were key factors in its international recognition. It was highly attended digital convention by global industry mavens, thought leaders, and pioneers in technology all came together to help drive technological enablement for enterprises.

Additionally, as one of the event’s highlights, Simon Sinek, a renowned speaker and author of bestselling books on leadership and innovation, addressed attendees on the topic of “INFINITE VISION” in an exclusive live broadcast. His insights into leadership have inspired millions worldwide, which made him the ideal keynote speaker for the conference’s vision.

Setting the Example for Business Leadership

In addition to the success of PH Digicon 2023 VISION: Reimagine Tomorrow’s Enterprise, the “Visionaries” campaign also earned accolades, winning a Silver Stevie for Communications or PR Campaign of the Year – Social Media-Focused. This campaign effectively told the stories of business leaders who are spearheading digital transformation with the support of PLDT Enterprise’s digital solutions. By leveraging powerful narratives and strategic social media engagement, the “Visionaries” campaign resonated with a broad audience, further establishing PLDT Enterprise as a trailblazer in digital communication and brand engagement.

The “Visionaries” campaign was a movement designed to give businesses a platform where they can share their stories of transformation and resilience. It emphasized the incredible journeys of PLDT Enterprise’s customers—leaders and organizations who have leveraged digital tools to overcome challenges and propel their business further. As enablers of success, PLDT Enterprise provided the necessary digital support and infrastructure to help these businesses turn their visions into reality. By offering a stage where customers could tell their stories, PLDT Enterprise highlighted how these solutions empower businesses of all sizes to navigate the complexities of the digital landscape.

“Our achievements at the International Business Awards are a testament to our commitment to pushing the boundaries of innovation and excellence,” said Mitch Locsin, First Vice President and Head of Enterprise and International Core Business at PLDT and Smart. “The recognitions of PH Digicon 2023 and the ‘Visionaries’ campaign underscore our dedication to providing impactful solutions that empower businesses and drive digital transformation. These accolades inspire us to continue creating impactful initiatives and crafting compelling narratives that resonate with our customers and the broader industry.”

Continuing the Visionary Road to Success

These recent recognitions add to a growing list of awards for PLDT Enterprise, which also includes victories at the Marketing Excellence Awards. The company was honored with a Gold for Excellence in B2B Marketing and a Bronze for Excellence in Communications and Public Relations for its “Visionaries” campaign. These wins further highlight PLDT Enterprise’s expertise and ongoing commitment to creating customer-centric campaigns and initiatives that drive meaningful impact.

“Mounting initiatives like PH Digicon 2023 and the ‘Visionaries’ campaign are pivotal in shaping the future of business. These efforts go beyond mere events or marketing campaigns; they are platforms for innovation, collaboration, and inspiration. By bringing together and shining the light on industry leaders, we are not just showcasing the latest technologies—we are setting the stage for enterprises to reimagine what’s possible. It’s through these visionary initiatives that we empower businesses to lead with confidence in a rapidly changing world,” added Chet Alviz, Vice President and Head of Enterprise and International Marketing at PLDT Enterprise.

PLDT Enterprise continues to enable large enterprises, MSMEs, international carriers, and government institutions with a comprehensive suite of end-to-end digital solutions to help them achieve operational efficiency, productivity, and collaboration. With a commitment to driving digital transformation, PLDT Enterprise remains at the forefront of innovation, helping businesses of all sizes navigate the complexities of the digital age.

NEWS

Gen Z is Google’s most active users as AI transforms Search into an intelligent partner

6:50 p.m. April 26, 2026

Gen Z is now the most active generation on Search, a trend clearly reflected in the way people across Southeast Asia including Philippines are engaging with the platform. AI is taking Search beyond its foundation of providing information, transforming it into a truly intelligent partner.

Powered by Google’s most advanced multi-modal reasoning model Gemini 3.1, Search can have an intuitive, back-and-forth conversation and it will get people’s complex and highly nuanced intent.

As AI natives, this shift resonates with Gen Zs. They are no longer just entering keywords, they are researching, planning, brainstorming, and even having conversations with Search. AI-powered features like AI Mode and Search Live make it faster, more natural, and more intuitive to find and act on information, allowing people to search in multimodal ways including text, voice and visual. As a result, Gen Z has emerged as the most active generation on Search. Signed-in users globally aged 18 to 24 now issue more daily queries than any other age group. Google sees over 5 trillion searches annually with Gen Z driving this growth, showing Search is more relevant than ever

The Philippines’  young, AI-native population uses Search to expand their world and make decisions they can trust

In the Philippines, this shift is even more undeniable.

The country has one of the youngest, most AI-native populations in the world. Gen Zs lean heavily into Search, with 89% using it every day to make smarter, more intentional choices for a wide array of decisions. From researching on upcoming travel destinations to exploring the latest trends, this generation relies on Search to navigate the journey from curiosity to the final checkout—ensuring that they always make decisions that are guided by the reliable information they find online.

These days, social media might be where Gen Z discovers a trend, but Search is where they deep-dive about it and fact-check it. Instead of simply following a viral hype or long queues, they use Google reviews on Maps to find the truth behind the filter. They rely on Search to look up a brand’s history, find honest feedback, and compare prices to see if a product is actually worth the buzz. Search provides the credibility they need to make a move.

That’s because Search remains grounded in trust. When people use Search to ask questions, Google cross-checks AI responses and provides clickable sources for quick validation.

“As a travel content creator, I use Google Search a lot! I use it for my flights, not just to find a good deal, but to check which ones have less impact on the environment. It’s my way of traveling a bit more responsibly,” said popular Filipino content creator Arshie Larga.

“Plus it is my filter to avoid tourist traps! When I see a viral restaurant or food on social media, I make sure to consult Google Reviews,” he added.

“AI is the best thing that has happened to Search. Today, it can do much more than just provide information. AI is making Search more intelligent so it can converse interactively across formats and provide answers to people’s complex and nuanced questions. In Southeast Asia—home to one of the world’s youngest, most AI-native populations—we are seeing this shift play out in real-time. For this generation, Search has become a constant companion. They are engaging more deeply, visually, and through voice than any group before them. Whether it’s for learning, exploring a personal passion or making a high-stakes purchase, they rely on Search to make decisions they can trust,” said Sapna Chadha, Vice President, Google Southeast Asia and South Asia Frontier

Search is a natural extension of Gen Z fandoms and culture

For Gen Zs, Search is more than a utility. It is a digital home for their daily lives and passions. When it comes to what they love, Google is a natural extension of their fandoms, turning their curiosity into an immersive experience through hidden moments in Search called Easter Eggs.

From interactive trivia quests for icons like Taylor Swift, BTS, and the Southeast Asia Coachella sensation BINI, to adorable viral sensations like Punch the Monkey, Search speaks the language of Gen Zs. More than an intelligent engine, Search is part of the world that Gen Zs love.

Beyond these curated moments, Search reflects the real-time heartbeat of Gen Z culture through Google Trends. When a conversation starts buzzing, Trends allows people to tap into the pulse of the dialogue, providing the insights they need to join in and take action.

For Filipino Gen Z, nothing proved more powerful and buzzworthy than BINI ahead of their historic appearance at this year’s Coachella. “BINI Coachella” reached the top of the trends globally, as their “BLOOMS” fans celebrated the group bringing Southeast Asian Pride to the world stage.

To celebrate this historic momentum, Search on mobile now features a special tribute: searching BINI anywhere in the world triggers their signature ‘Ey’ gesture– the viral ‘hang loose’ write flick symbolizing confidence and positivity. It’s a testament to how Gen Z still trusts Search to open a whole new world of information and immersion for the culture, fandoms, and everything that they’re passionate about.


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Motorcycle taxi riders urge government to protect livelihoods, enact motorcycle taxi bill

1:11 p.m. April 25, 2026

Motorcycle taxi riders are calling on regulators and legislators to ensure that the protection of rider livelihoods remains at the center of any regulation governing the motorcycle taxi industry.

In a statement, Motorcycle Taxi Community Philippines chairman Romeo Maglunsod thanked the government for extending assistance to riders amid the continuing fuel crisis, saying the ₱5,000 aid provides meaningful relief for workers whose daily earnings are heavily affected by rising fuel costs.

“We are grateful for the assistance extended by the government to riders during the fuel crisis. For many riders, almost half of their daily income is already spent on fuel, and the ₱5,000 assistance is a big help,” Maglunsod said.

However, the group stressed that financial aid is only a temporary measure. It said long-term protection must come from policies that allow riders to earn decently, work with dignity, and continue supporting their families.

“At this time of crisis, no rider’s family should go hungry or suffer because of the lack of humane and stable livelihood,” Maglunsod said. “Any action from Congress must ensure the protection of the livelihoods of thousands of riders who work every day to provide for their families.”

The group said the passage of the motorcycle taxi bill is now urgent, noting that the government’s pilot study on motorcycle taxis has been running for almost a decade.

Maglunsod said any motorcycle taxi law must recognize the industry as part of the gig economy and must be anchored on the rights and interests of gig workers.

“What riders want is to remain the boss of their own livelihood. This means having the freedom to choose which platform to be active in, the ability to benefit from programs offered by different platforms, and the flexibility to strategize our own online hours,” he said.

The group also recommended that franchises or accreditation be granted directly to individual riders, similar to the model used for transport network vehicle service drivers, instead of placing riders under platform-held franchises.

Under this setup, Maglunsod said riders would have greater control over their own operations, while platforms would serve as tools that help them access passengers, incentives, and support programs.

“The rider should hold the power to decide how to earn a living. Platforms should be instruments that support riders, not structures that limit their freedom,” he said.

The group also underscored the public service role of motorcycle taxi riders, saying their continued presence on the road helps commuters get to work, school, hospitals, and other essential destinations.

“Every hour that riders are on the road means more Filipinos are able to travel, report to work, and reach the services they need,” Maglunsod said.

“Our call is clear: protect rider livelihoods, protect our freedom as gig workers, and pass the motorcycle taxi bill in a way that is fair, just, and humane,” he added.

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Gift of Life Rotary Club of San Juan West in action

6:33 p.m. April 22, 2026

For over 15 years, the Gift of Life program of the Rotary Club of San Juan West has provided life-saving heart surgeries and medical assistance to children with congenital heart disease, offering hope and a second chance at life to indigent families. 

Through strong collaboration with local and international Rotary clubs, partner organizations, local government units, and dedicated medical teams at the Philippine Heart Center, the program continues to make critical pediatric cardiac care possible.

The initiative has also expanded its reach to remote communities through partnerships with grassroots groups such as the Heart Warriors of Ifugao, supporting patients from areas like Banaue, Ifugao. 

This Rotary year, the program has assisted eight (8) children, with projections reaching up to ten (10) beneficiaries, alongside sustained fundraising efforts such as “Concert for a Cause” and other community-driven initiatives.

This Rotary year, the Gift of Life stands as a lasting legacy of Good President Emman Caguimbal, whose leadership strengthened the club’s humanitarian commitment. 

The project is chaired by Past District Governor Augie Soliman, whose stewardship continues to guide its mission of restoring hope and saving lives.

Indeed, through Gift of Life, the Rotary Club of San Juan West continues to live out Rotary’s enduring promise: Service Above Self—one healed heart at a time. 

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