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PSC chairman Ramirez is Excellence in Leadership awardee at PSA Awards Night

March 3, 2022 9:38 p.m.

A first-ever Olympic gold medal amidst a global pandemic, a number of world champions, a gold quartet in the Asian Games and regaining the overall championship of the Southeast Asian Games.

In a nutshell, it defines just some of the major accomplishments attained under the term of William ‘Butch’ Ramirez as the man at the helm of the Philippine Sports Commission since being re-appointed to the post back in 2016.

And as his second term as chairman of the government sports agency comes to an end, Ramirez will be honored with an Excellence in Leadership Award in the San Miguel Corporation-Philippine Sportswriters Association Annual Awards Night for the non-stop support and help his office tendered in uplifting the state of Philippine sports to a new level.

Ramirez, who was PSC chairman for the first time back in 2005 to 2009, is part of the 38 total awardees to be recognized by the country’s oldest media organization during the March 14 special event presented by the Philippine Olympic Committee, PSC, and Cignal TV.

The gala night will be held face-to-face at the Diamond Hotel and is backed by MILO (official choco malt milk), Philippine Basketball Association, 1Pacman, Rain or Shine, ICTSI, Chooks To Go, Smart, Philracom, and the MVP Sports Foundation.

An educator, former athletic director of Ateneo de Davao, and ex-chairman of the Davao City Sports Commission, the 71-year-old sports official was honored by the PSA with the Executive of the Year award in 2019 for successfully preparing the country’s hosting of the SEA Games three years ago, which saw Team Philippines emerge overall champion for the second time since it began participating in the biennial meet in 1977.

The SEAG overall championship was just one of several bright spots in Ramirez’s second term as PSC chairman, who works with the rest of the Board that includes commissioners Ramon Fernandez, Charles Maxey, Celia Kiram, and Arnold Agustin.

Seeing the country bag its breakthrough gold medal in the Olympics through weightlifter Hidilyn Diaz during the Tokyo Games, will forever be associated with Ramirez’s PSC mandate.

The 2020 Olympic campaign goes down in memory, too as the most productive ever in Philippine sports history as boxers Nesthy Petecio and Carlo Paalam added a pair of silver, and Eumir Marcial a bronze medal to complement the gold Diaz won in the women’s 55 kg division.

It was also under Ramirez’s watch that the country produced several Filipino world champions in the likes of gymnast Carlos Yulo, golfer Yuka Saso, pool player Carlo Biado, pole vaulter EJ Obiena, bowler Krizziah Lyn Tabora, Petecio, among others.

During the 2018 Asiad in Indonesia, Diaz and Saso also led an all-female gold medal cast for the Philippines, which produced its best medal tally in the quadrennial showpiece since 2006.

Saso won the gold in lady’s individual golf and added another one in the team event along with Bianca Pagdanganan and Lois Kaye Go, while Diaz and Margielyn Didal accounted for the two others in weightlifting and skateboarding, respectively.

Actually, just two months since Ramirez returned to his old PSC post, Diaz clinched the country’s first Olympic silver in 20 years during the 2016 Rio De Janeiro Games, setting the tone for what would be a truly magical ride along the way for the sports official from Davao.

Even when the chips were down, Ramirez rose to the occasion and managed to steer the agency in one of the most difficult times in Philippine sports after the PSC underwent a major financial cut from the national budget amidst the COVID-19 pandemic.
Also credited as part of Ramirez’s works were the revival of the Philippine Sports Institute, the establishment of the National Training Center in the provinces, intensified grassroots sports development program among local government units, and strengthening the partnerships amongst the PSC, POC, National Sports Associations and other sports stakeholders.

NEWS

MLBB brings Filipino internet culture to life through back-to-school university activities 

10:01 a.m. June 12, 2026

This June, Mobile Legends: Bang Bang (MLBB) is shining a spotlight on Filipino culture, community, and playful generational rivalry through a series of back-to-school activations nationwide.

Drawing inspiration from the country’s unique internet humor, youth trends, and campus communities, MLBB connects to the local community through immersive, locally relevant experiences.

At the heart of this celebration is “The Clash of Eras: Jejemon vs. Young Stunna,” a uniquely Filipino community event that brings together two iconic generations of internet culture. Inspired by the early 2010s rise of Jejemon culture and today’s Young Stunna aesthetic, the campaign invites players to vote for the era they believe deserves to be immortalized in-game through a free exclusive battle emote.

From caps-lock messages, side-swept bangs, and colorful text styles to today’s streetwear-inspired trends and viral social media culture, the campaign taps into a shared sense of nostalgia and identity that resonates across generations of Filipino gamers.

Yoga Luo, Head of Marketing, MLBB, Philippines, at MOONTON Games, said: “As MLBB continues to grow in the Philippines, we remain committed to understanding our local community and delivering experiences that reflect their passions, humor, and identity. The Clash of Eras is a great example of how we localize global initiatives for Filipino players—creating a campaign that feels culturally relevant, community-driven, and uniquely Filipino while bringing everyone together through MLBB.”

Players can cast their votes and rally behind their generation as the Jejemon and Young Stunna camps battle for bragging rights. Beyond the pride of victory, the winning generation’s battle emote will launch in-game and be available to all players to claim for free.

Voting will take place from 11–13 June, with the winning battle emote announced following the conclusion of the voting period. Players can claim the free emote by logging in to MLBB between 17 and 30 June and completing five days of logins during the event period.

Adding fuel to the generational showdown, some of the Philippines’ most popular content creators from both gaming and mainstream entertainment will join the campaign through transformation videos, nostalgia-driven content, humorous skits, and community discussions that celebrate the unique characteristics of each era.

MLBB goes back to school

Beyond the online festivities, MLBB is also bringing the back-to-school spirit directly to students through a series of university partnerships nationwide.

Throughout June, MLBB will collaborate with educational institutions across the country to deliver engaging campus activities that challenge students’ strategic thinking, teamwork, and communication skills, core values that have made MLBB one of the country’s most beloved mobile games.

The initiative supports students as they return to campus while creating opportunities to build new friendships, strengthen communities, and experience the excitement of MLBB beyond the game itself.

These local initiatives reflect MLBB’s ongoing commitment to understanding and celebrating its Filipino community. By blending gaming, culture, nostalgia, and campus engagement, MLBB continues to create experiences that resonate with players in ways that feel authentic, relevant, and uniquely Filipino.

Stay tuned for more information to be shared soon on MLBB’s official channels, such as FacebookInstagramTikTokX, and YouTube. Download MLBB via the App Store and Play Store.\

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Etheridge retires, gets praise from football community

12:30 p.m. June 7, 2026

Neil Leonard Dula Etheridge, the goalkeeper and captain who helped radically transform the fortunes of Philippine football and inspired an entire generation of Filipino footballers, has officially announced his retirement from national duties, bringing to a close an extraordinary 18-year journey defined by passion, sacrifice, leadership, and historic achievement.

In a heartfelt message posted on social media, Etheridge reflected on the highs and lows of representing the Philippines, the country he chose to serve as an 18-year-old despite being born and raised in England.

“Love and heartbreak. Passion and desire. I never stopped caring, I always gave everything for the team and the country,” Etheridge wrote. “ All I wanted from the beginning was to make a difference and I hope that I was able to achieve that with my service to the country and national team.”

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With this, PFF President John Anthony Gutierrez paid tribute to Etheridge’s unparalleled service to Philippine football.

“Neil Etheridge helped change the trajectory of Philippine football. His courage, professionalism, and unwavering commitment to the country inspired a generation of players, particularly world class goalkeepers, and his legacy will forever be woven into the story of our game.”

“On behalf of the Philippine Football Federation, we thank Neil for 18 years of extraordinary service. While his national team duty has come to an end, the impact he made on Philippine football will continue to be felt for generations.”

The announcement marks the end of an era. With Etheridge’s retirement, all 13 fielded players of the legendary

“Miracle of Hanoi” squad that stunned defending ASEAN champions Vietnam in 2010 have now retired from the Philippine men’s national football team. That historic campaign is widely regarded as the turning point that launched the modern rise of Philippine football.

For nearly two decades, Etheridge stood at the backbone of that transformation.

Etheridge earned 82 international caps between 2008 and 2024. His journey mirrored the growth of the national team itself—from a developing football nation seeking recognition from the minnows to one capable of competing on the continental stage.

At just 18 years old, Etheridge made the life-changing decision to represent the Philippines, a choice that would alter the trajectory of both his career and the country’s footballing future.

“I made my decision to play for the Philippines, ” he recalled. “Qualified for the first time ever to the Asian Cup for the country. First Filipino player to ever play in the Premier League. I made some amazing friends along the way and met some great people. Memories that will last with me forever.”

Among his many accomplishments, none stands taller than helping the Philippines secure qualification for the AFC Asian Cup for the first time in history. Etheridge was the starting goalkeeper during the memorable qualifying campaign, including the decisive victory over Tajikistan in March 2018 that booked the country’s place among Asia’s elite.

That same year, Etheridge made history at club level when he became the first Filipino and first Southeast Asian footballer to play in the English Premier League. Playing for Cardiff City, he immediately captured global attention by saving a penalty on his Premier League debut before earning the club’s Player of the Year award and the Philippine Sportswriters Association’s Footballer of the Year honor.

Yet for those who shared the dressing room with him, Etheridge’s impact extended far beyond his saves.

Current Philippine men’s national team manager and longtime teammate Patrick Reichelt described Etheridge as one of the foundational figures of modern Philippine football.

“This guy is one of the main pillars of Philippine football,” Reichelt told pff.org.ph. “He’s one of the main persons helping the sport grow. I love him. Only respect for him.”

Reichelt, who played alongside Etheridge in the Philippine men’s national football team (PMNFT) for more than a decade, said the goalkeeper’s greatest contribution was not only his world-class performances but also the leadership and professionalism he brought to the national team.

“He’s the perfect mix of authority and friend,” Reichelt said. “When he speaks, people listen, but they’re not afraid to approach him. He’s been the perfect example of a captain. His speeches are inspirational.”

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Converge bags top privacy award for children’s awareness campaign

10:11 a.m. June 6, 2026

Leading fiber broadband and technology company Converge ICT Solutions Inc. has been recognized as a champion of data privacy, taking home the Kabataang Digital Award handed by the National Privacy Commission (NPC) for the company’s program focused on empowering the youth to protect and understand their data privacy rights online. 

Held annually, the National Privacy Commission (NPC) organizes the Privacy Awareness Week (PAW) Awards, a celebration dedicated to strengthening data privacy awareness and promoting responsible personal data processing in the Philippines. For its 2026 edition, the data privacy agency conferred 10 awards on organizations and individuals that have made a significant impact in advancing data privacy in the country. 

Among these awards is the Kabataang Digital Award, which honors initiatives that empower and protect children and young people through digital responsibility, privacy awareness, and the promotion of safeguards for their personal data. 

“This recognition reminds us that technology is most meaningful when it is used to protect, empower, and uplift young people and communities. We share this award with everyone who believed in Project PIGLET or the Privacy Integration through Guided Learning of Emerging Technologies, supported our vision, and worked quietly behind the scenes to make it possible. Most especially, we dedicate this to the youth — may we continue building a digital space that is safe, responsible, and hopeful for the next generation,” said Atty. Laurice-Esteban Tuason, Corporate Compliance and Data Protection Officer, and Corporate Sustainability Officer during the awards ceremony.

Launched by the Corporate Governance and Data Privacy Group in 2024, Project PIGLET aims to enhance digital literacy and privacy awareness among school-age children. 

The campaign aims for youth as young as seven years old to be informed about protecting their digital identity through an interactive, story-telling session. Through a space-themed adventure story, children are taught the dangers of the digital world, as well as practical ways to protect their data. The program also enlists the help of parents or guardians as active participants in the ‘digital adventure’ – making sure that the youth’s data privacy is a shared responsibility. 

Project PIGLET has been carried out in schools across Metro Manila, Mindoro, Pampanga, and even with Converge employees and their children. 

“With the mission of Converge to leverage Tech For Good, we take it as a serious responsibility to balance access to connectivity with the data privacy of users who trust in our network. Through programs such as Project PIGLET, we aim to safeguard those most vulnerable on the internet, which are children,” added Esteban-Tuason. 

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