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Shopee posts record of over 2 billion items sold in 11.11 Big Christmas Sale
Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, sets two new records at the year’s largest shopping festival, 11.11 Big Christmas Sale. With a huge array of irresistible deals, shoppers across the region bought over 2 billion items across the festival period, smashing its previous record in 2020. Excitement peaked on November 11, with visits spiking 5.5 times in the first two hours compared to an average day.
Martin Yu, Director at Shopee Philippines, said,“It brings us great joy to see the impact of our 11.11 Big Christmas Sale on shoppers, businesses, and our local communities. The digital economy continues to present many opportunities for growth, and we want to enable more people to benefit from this growth by increasing e-commerce adoption and helping more consumers and businesses go online. At the same time, we are humbled that we can use our platform to give back to the wider community and support those in need. We look forward to creating more impact for our users in the months ahead.”
Helping more shoppers access, benefit from the digital economy
11.11 Big Christmas Sale encouraged more people to access and enjoy the benefits of online shopping, particularly those outside major cities where digital awareness has been relatively lower. This resulted in an 5-time increase[1] in the number of shoppers from rural and smaller towns, who were able to enjoy the convenience of accessing a wider variety of products on Shopee.
Beyond convenience, the 11.11 Big Christmas Sale also brought shoppers and businesses closer together. More than 3.5 billion messages were sent on the in-app Shopee Chat on November 11, as shoppers were able to interact live with sellers and get more information prior to making their purchases.
As a secure and seamless mobile wallet, ShopeePay continued to accelerate adoption of digital payments at the 11.11 Big Christmas Sale. Across the region, more shoppers used ShopeePay to pay for their Shopee orders seamlessly, especially outside big cities where ShopeePay transactions grew 9 times from an average day.
Creating a record boost for businesses of all sizes
For businesses in the region, the 11.11 Big Christmas Sale was a springboard for growth and recovery. Local sellers benefited from the spike in shopping activity, as those joining 11.11 for the first time saw their orders surge 18 times compared to an average day.
Additionally, Shopee Mall continued to attract many shoppers who were drawn to the attractive discounts and exclusive deals from their favorite brands.
11.11 Big Christmas Sale highlights in the Philippines
- More shoppers from outside the metro: South Luzon saw the most orders in the whole country, followed by Metro Manila.
- Shoppers buy everything on Shopee: Filipinos were eagerly anticipating the unbeatable deals at the 11.11 Big Christmas Sale to meet all their needs, from branded items to daily household essentials. A user in Quezon City spent over ₱466,000 in a single order, buying motorcycle parts, electric tools, game consoles, smartphones, and tablets.
- Shopee remains the preferred one-stop shop for home decor, essentials, and more: Shopee continues to provide a wide assortment of products at the best prices. At the 11.11 Big Christmas Sale, more Filipinos bought Home & Living, Health & Personal Care, and Women’s Apparel products. Filipinos have consistently prioritized health essentials and home decor during Shopee’s past sales, and the 11.11 Big Christmas Sale was no different as shoppers stocked up on face masks with over 3 million items sold, and took the time to spruce up their home for the holidays with over 800,000 wallpapers sold.
- Shoppers take advantage of deals from their favorite brands on Shopee Mall: Filipino favorites such as Uni-Care, Unilever Beauty, Xiaomi, NIVEA, and INSPI received the most orders from shoppers during the 11.11 Big Christmas Sale.
- Shoppers found endless fun and joy throughout 11.11 Big Christmas Sale: Live streaming continued to be a core part of the online shopping experience. 5 million hours of live streams were watched on Shopee Live, as users connected with sellers and caught NCT 127 and other top stars live on Shopee. Over 270 million plays were recorded on Shopee Prizes in the Philippines, as users enjoyed more fun and rewards at 11.11.
- ShopeePay brings more rewards to users, serves more payment needs: This 11.11, more shoppers used ShopeePay for greater convenience, security, and value.
- Seamless payments both online and offline with ‘Deals near Me’: Through ‘Deals near Me,’ Shopee’s location-based feature, shoppers discovered the best deals offered by merchants nearby and showed their support with over 1.2 million offline payment vouchers claimed.
- Meeting all payment needs with ShopeePay: ShopeePay has also become more deeply integrated with users’ lifestyles by serving multiple payment needs, including bills and tax payments. During 11.11, almost 100,000 users used ShopeePay to make their utility bill payments, benefitting from rewards in the form of cashbacks.
Shop from the 11.11 Big Christmas Sale: https://shopee.ph/m/christmas-sale
Download Shopee for free on the App Store or Google Play Store.
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Tesla Cybertruck winner bought 10 units of HONOR X9d 5G
2:56 p.m. April 21, 2026
Global leading AI device brand HONOR handed over the coveted Tesla Cybertruck to the winner of the HONOR X9d 5G “Win A Tesla Cybertruck” promo that ran during the toughest phone’s pre-order period January 9 to 23, 2026.
“The HONOR X9d 5G is our biggest win this year, and it continues to stand out in its category with its ultra-tough build, engineered to withstand everyday drops and pressure, making it a reliable companion for users with active lifestyles. This awarding marked a milestone not only for us, but also to our growing community of Filipino fans,” said HONOR Philippines Vice President Stephen Cheng.
Launched as part of HONOR’s effort to bring excitement to the Filipino market, the HONOR X9d 5G Win-A-Tesla Cybertruck promo captured nationwide attention, drawing strong participation from consumers eager to experience the smartphone’s exceptional durability, long-lasting battery life, and sleek design—while also getting a chance to win a once-in-a-lifetime prize.
The much-anticipated turnover celebrated excitement and the rewarding experience that HONOR continues to bring to its consumers. The grand winner, Lorelyn Felonia, who purchased 10 pieces of HONOR X9d 5G during the promo period, drove home not just a powerful smartphone but also one of the rarest vehicles in the world.
To award the multi-million prize were HONOR Philippines Country Manager Sean Yuan, Digital Marketing Manager and Content Lead Eason De Guzman.
With the successful conclusion of the campaign, HONOR Philippines looks forward to launching more exciting initiatives that combine cutting-edge technology with equally compelling rewards to its loyal HONOR fans.
To learn more about this exciting news, visit HONOR’s website www.hihonor.com, and follow HONOR Philippines on Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok: (Tiktok.com/@honorphilippines) for exclusive teasers, launch updates, and big reveal.
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#GCashTipidTips: DOTr-mandated 50% discounted MRT-3 fares can be availed via GCash
6:15 p.m. April 18, 2026
STARTING April 23, the Department of Transportation (DOTr) has implemented a discounted fare matrix for single-journey tickets, stored-value cards, and cashless payments in response to rising consumer prices.
Passengers of Metro Rail Transit Line 3 (MRT-3) can easily avail of the discounted fare via the GCash app by using the GCash Commute QR, NFC-enabled Android phone, or GCash Visa card. Commuters can skip the ticketing booth lines and go directly to the platforms, making travel more convenient and seamless.
The GCash payment schemes have been up and running at MRT-3 since July last year, providing commuters with cashless options for their daily travels.
The goal is simple: to make everyday transactions more affordable, accessible, and seamless for Filipinos.
For more information, please visit https://help.gcash.com/hc/en-us/articles/49102305024025-Can-I-use-GCash-for-transportation
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DigiPlus levels up user engagement with ArenaPlus’ P1B Prediction Giveaway
5:10 p.m. April 7, 2026
DigiPlus Interactive Corp., the country’s pioneer and leader in digital entertainment, through its flagship sportsbook platform ArenaPlus, formally launched its P1 Billion Prediction Giveaway last Saturday, March 21, heralding a major step-up in its customer acquisition and retention strategy.
This initiative is anchored by a high-stakes prediction challenge designed to invite new users onto ArenaPlus, while also deepening player participation and reinforcing brand leadership in the Philippine online sportsbook space. Central to this campaign is the introduction of a localized tournament bracket game—a staple in American sports culture that ArenaPlus is pioneering for the local market.
“We want to bring some excitement for the Filipino basketball fans, especially since we know that the NBA is the most popular sport here. The bracket game is actually very common in the US. It’s been running there constantly for years, but the Philippines has never had that experience. We want to bring that here,” said ArenaPlus Head Erick Su.
By offering the ₱1 Billion Prediction Giveaway as a free-to-play initiative, DigiPlus enables fans to engage in the tournament without any monetary commitment. Su emphasized that the campaign is designed to provide a safe, entertainment-led experience, with the bracket format sustaining interest from the opening round of the Playoffs through the Finals, where one team ultimately prevails.
“I think the excitement will be from beginning to the end. Because the bracket game covers the whole stage of the Playoffs, fans can expand their predictions and go along with the whole process and expect that they can win,” Su said. “So that’s going to bring a lot of excitement. And this is completely free and very safe as we want to entertain Filipinos.”
Amplifying the campaign that launched at Mall of Asia Sky Deck Amphitheater in Pasay City was premier host and actor Luis “Lucky” Manzano, who was also introduced as ArenaPlus’ latest brand ambassador. Joining Manzano were fellow endorsers Gilas Pilipinas naturalized player Justin Brownlee, multi-time champion assistant coach Bong Ravena, and his son, international pro Thirdy, who are effectively raising ArenaPlus’ visibility while also broadening the brand’s demographic reach.
“At ArenaPlus, we are relentless with our commitment to elevate our players’ experience, making sports more fulfilling, more immersive, and more rewarding for every Filipino,” said ArenaPlus Marketing Head Hannah Bagui as ArenaPlus continues to differentiate itself by pioneering accessible digital sports entertainment.
While the campaign is designed to drive wide participation, ArenaPlus emphasized that it intends to maintain strict platform integrity through its rigorous eKYC (electronic Know Your Customer) process. Such a guardrail bolsters an already rich suite of responsible gaming tools built into ArenaPlus, such as options to set daily gaming durations, customize specific gaming schedules, and establish daily loss limits. This ensures that while the campaign achieves great reach, it does so within a secure, transparent, and compliant environment that builds trust.
Through these strategic customer activations and continuous platform innovation, DigiPlus Interactive Corp. continues to solidify its legacy as the definitive pioneer of the Philippine digital entertainment industry, driving growth while also redefining user engagement
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