NEWS
Alibaba to bolster digitalization for more efficient, sustainable, inclusive Olympic Winter Games
February 22, 2022 5:44 p.m.
IN an effort to bolster the International Olympic Committee’s digitalization efforts, Olympic Winter Games Beijing 2022 has successfully migrated its core games technology services to Alibaba Cloud, the digital technology and intelligence backbone of Alibaba Group. The migration has occurred against the backdrop of the Covid pandemic, in order to create a safer, more efficient, sustainable and inclusive experience for participants and audiences from around the world.
“The Olympic Winter Games Beijing 2022 will not just be remembered by the excitement and the phenomenal achievements brought by the athletes from across the world, but also for the new benchmarks it had set for driving a more efficient, sustainable and inclusive Olympic Games,” said Jeff Zhang, President, Alibaba Cloud Intelligence.
“We are proud to be supporting the digitalization of the Olympic Games, and we hope our experience in hosting Beijing 2022’s core operating systems on Alibaba Cloud will be passed on to future sporting events.”
Advanced cloud capability to boost organizer efficiency
The IOC and the Beijing Organizing Committee for the 2022 Olympic and Paralympic Winter Games executed a master plan for the Olympic Winter Games. It includes the implementation of key operational systems delivered by the IOC’s Worldwide IT Partner Atos, such as the Games Management Systems, Olympics Management Systems and Olympics Distribution Systems. These have all been migrated to Alibaba’s cloud infrastructure.
The Olympic Winter Games Beijing 2022 has realized a further move to cloud-based services, further reducing the time and cost investment on IT infrastructure, hardware and associated management. With the advanced cloud-based capability to analyze real-time intelligence, the planning and management for Beijing 2022 was further streamlined and improved for more seamless user experience.
Taking advantage of the scalability, reliability and security features of the cloud infrastructure, event organizers like the IOC can reduce the complexity of the game planning based on intelligence-driven decisions; striking for the right balance between optimizing existing resources and creating new ones.
That way hosting cities can also reduce the time and costs associated with the legacy physical infrastructure investment upfront.
Cloud technology helps bring the world closer together
Beijing 2022 also showcased a series of technological innovations developed to bring more inclusive experiences for fans in multiple locations. Alibaba introduced Cloud ME, a cloud-powered realistic projection that facilitates remote social interactions. The technology defies distances by enabling people to meet and converse with each other’s life-sized, true-to-life persona projections.
In addition, Alibaba unveiled Dong Dong, a 22-year-old virtual influencer. Originating from Beijing, Dong Dong was created to interact with fans globally, sharing fun and informative Olympic-related facts.
Speaking in a natural-sounding human voice, she can convey a range of emotions. This has proven to be particularly efficient for engaging with the younger audience.
From February 4 to 20, Dong Dong’s livestreaming has been viewed by more than 2 million viewers with a fan base of more than 100,000.
To deliver the best Olympics content to a global audience, Alibaba’s cloud computing technology also powers the Olympic Channel Services, which brings high quality programs to fans around the world to engage with the Olympic Movement anytime, anywhere, and on any device.
Sustainable innovations for the future of Olympics
For the first time the distribution of live signals of the Olympic Games over the cloud has been implemented, providing Rights Holding Broadcasters with agile and cost-effective options. Through the Olympic Winter Games, 6,000 hours of footage were produced by the OBS and broadcasted to more than 220 countries and territories.
The OBS Video Server, which was fully hosted in the cloud, provides RHBs with efficient and scalable system while reducing onsite hardware investment. With Content+, RHBs could access all content produced during the Olympic Winter Games, including the live coverages, remotely with ease.
The implementation of OBS Live Cloud also provides an alternative to heavy investment for RHBs and the host cities, when the Olympic Games related contents can be transmitted over the public cloud, effectively reducing the carbon footprint of broadcasting related operations.
In addition, OBS also leveraged multi-camera replay videos with Alibaba, providing replays of competition highlights for curling and speed skating within seconds, bringing engaging and dynamic viewing experiences to audience around the world via RHBs on the cloud.
Ilario Corna, Chief Information Technology Officer, IOC said, “Beijing 2022 should champion innovation as well as sporting success. I am thrilled to see that the cloud-based technology in action at the Olympic Winter Games not only benefits athletes, fans and operating staff, but also helps us to honor our ambition to ensure the Olympic Games are at the forefront of sustainability.”
NEWS
Converge collaborates with volunteer groups to bring green initiatives, health services to Aeta community in Pampanga
10:11 a.m. February 6, 2026
LEADING fiber broadband and technology provider Converge ICT Solutions Inc. recently engaged with an Aeta community in Angeles City, Pampanga, through a day of tree-planting and outreach activities aimed at creating lasting, positive impact at the grassroots level.
Working alongside socio-civic group The Fraternal Order of Eagles – Kandili Chapter and the all-women volunteer organization Inner Wheel Club of Taguig, Converge sowed 300 fruit bearing seedlings in the Sapangbato Watershed.
The initiative supports the local government’s watershed reforestation efforts while also helping strengthen the livelihood opportunities of farmers in the community.
After the tree planting, the said organizations also conducted a medical mission to bring essential health and dental services directly to residents. Members of the Inner Wheel Club of Taguig gave a health education session on proper oral hygiene, provided basic dental care services, and distributed hygiene kits to community members as part of the outreach.
In addition to these, Converge and the Philippine Eagles also distributed grocery packs, medicines and vitamins, including garments to help address the immediate needs of the families in Sitio Target, Sapangbato.
“This initiative reflects our shared goal of supporting communities in ways that respond to their needs. By working together with other organizations, we were able to do so much for the environment, for the people’s livelihoods, and also in promoting the health and well-being of the community, all in one meaningful effort,” said Converge VP and Head of Corporate Communications and Public Relations Jay-Anne Encarnado.
The engagement of Converge with Sitio Sapangbato builds on an earlier effort where 1,000 mandarin and coffee seedlings were sowed by its employees last year as part of its Women’s Month celebration, led by the mentors and mentees of its women’s leadership program, Grace Under Pressure: MentorSHE.
Overall, Converge planted a total of 4,700 seedlings for the watershed in 2025 in partnership with the Community Environment and Natural Resources Office (CENRO) of Angeles City, Pampanga.
The sustainability commitment of Converge includes a strong focus on creating positive community impact, which the company fulfills by engaging with marginalized communities through the capabilities of its business.
NEWS
Grab, MOVE IT strengthen on-trip protection with expanded COCOLIFE partnership
8:12 a.m. February 3, 2026
Grab Philippines and motorcycle taxi platform MOVE IT have expanded their emergency insurance support with COCOLIFE, widening hospital assistance and financial protection for both rider-partners and passengers in a bid to make coverage more accessible and comprehensive for users of the on-demand mobility services.
Through the deepened partnership, rider-partners and passengers gain 24/7 access to a wider network of more than 700 COCOLIFE-accredited hospitals nationwide for emergency situations involving a Grab or MOVE IT ride.
The expanded hospital assistance with COCOLIFE strengthens Grab Philippines and MOVE IT’s protection ecosystem by addressing the most time-critical gap in on-trip incidents: emergency care and hospitalization support for both rider-partners and passengers.
It is designed to complement existing coverage across the platforms. Grab and MOVE IT’s group personal accident insurance, administered through AIG Philippines, continues to provide complimentary on-trip protection for fatal injuries, permanent disablement, and accident-related medical expenses for passengers and partners, while AXA-backed life and disability protection remains an incentive-based benefit for top-performing driver-, delivery-, and rider-partners.
“Safety and protection have to keep evolving with the realities our partners and passengers face every day,” said Ronald Roda, Managing Director of Grab Philippines. “This expanded support with COCOLIFE builds on our work to strengthen welfare protection in the gig economy. Grab and MOVE IT remain committed to the people who make every trip possible, and to the passengers who place their trust in us with every booking. We’ll keep investing in stronger safety nets so partners can keep earning with confidence, and passengers can ride with greater peace of mind.”
Under the expanded coverage, Grab and MOVE IT riders and passengers nationwide are entitled to hospital assistance for accidents that occur while a trip is active on the platform. The policy provides up to P50,000 per member per year to help cover essential accident-related healthcare costs, with benefits available for emergency room, inpatient, and outpatient services across COCOLIFE’s accredited hospital network nationwide – with additional assistance available subject to case assessment.
NEWS
TCL shines at 61st Anvil Awards, securing 4 major honors
3:05 p.m. January 30, 2026
TCL Electronics, the Triple Global Top 1 TV Brand, a leading force in consumer electronics, and the No.1 ranking in global fresh air AC sales, has achieved four recognitions at the recently concluded 61st Anvil Awards Gabi ng Parangal held last January 28 at Solaire Resort, North Quezon City.
Marking a historic milestone, TCL secured its first-ever Anvil trophies, officially placing the brand among the country’s top communicators and demonstrating its excellence in press relations, marketing, and technology.
The Anvil Awards received by TCL highlights how the brand combines innovation, social impact, and strategic communication to deliver meaningful results. The TCL-TESDA Air Conditioning Training Program, which earned top marks in both Good Governance and Government Relations got Gold and Silver awards, the TCL x Olympic Basketball Project, which gained recognition in CSR bagging a Silver award and finally the TCL FreshIN 3.0 Campaign which won in Marketing and Brand Communication got Silver award.
“We are beyond honored to be recognized by the PRSP. Bringing home not just one, but four Anvil awards is a monumental achievement for us. We are absolutely grateful, yet deeply humbled to be among this year’s top-tier honorees. These awards inspire us to continue pushing boundaries, to innovate boldly, and to deliver initiatives that make a meaningful impact on our customers and communities,” TCL Brand Manager Joseph Cerntichez shares.
The 61st Anvil Awards recognizes those who go beyond the conventional, celebrating bold leadership, creative brilliance, and impactful results for communities and brands alike. As one of the most respected programs in the Philippine communications industry, the Anvil Awards, organized annually by the Public Relations Society of the Philippines, honors outstanding public relations tools, programs, and campaigns that demonstrate strategic insight, creativity, and measurable impact. Winners are carefully selected by a distinguished, multi-sectoral jury of communication professionals, academics, business leaders, and industry representatives, ensuring a rigorous and credible evaluation process.
Headlining TCL’s historic debut at the Anvil Awards is a Gold trophy in the Public Relations Program for Corporate Responsibility and Good Governance. This prestigious award honors the TCL-TESDA Training Center, a landmark initiative that seamlessly integrates social impact with brand leadership. More than just a facility, this fully equipped hub allows students to master advanced climate control technology through direct mentorship from TCL experts. By pioneering a ‘structured enrollment-to-employment’ pathway, TCL has created a sustainable solution to the industry’s skills gap—transforming graduates into certified professionals within its own service network. This award-winning program stands as a masterclass in nation-building, reflecting TCL’s enduring commitment to the Filipino workforce. TCL-TESDA Air Conditioning Training Program also got a Silver award for Public Relations Program Government Relations category.
TCL’s commitment to corporate social responsibility and good governance was once again honored with a Silver Anvil for the TCL Basketball Camp, a project that perfectly embodies the brand’s ‘Inspire Greatness’ mission. Located in the bustling heart of Manila, the camp provided a platform for young athletes to hone their skills and chase their dreams. The campaign’s success across Tech, Education, and Sports media highlights TCL’s unique ability to empower the Filipino youth through multifaceted engagement. As the world looks toward the World Olympics, this initiative stands as a testament to TCL’s dedication to fostering the next generation of champions.
TCL’s FreshIN 3.0 Campaign took home the Silver Anvil for its brilliant execution of a consumer-centric marketing strategy. Recognized in the ‘Marketing and Brand Communication’ category, the program stood out for its seamless integration of experiential touchpoints and multi-channel outreach. By transforming traditional PR into an interactive journey for the public, TCL didn’t just market a product—it built a lasting brand connection, proving its mastery in the art of modern storytelling and external engagement.
Beyond the impressive specs of the FreshIN 3.0 AC, the campaign’s success was driven by the TCL Cool Truck, which brought superior cooling directly to high-traffic areas. By integrating a skills-building partnership with TESDA, TCL showcased a holistic brand philosophy: delivering top-tier appliances while empowering the next generation of Filipino professionals. The result was a massive surge in brand sentiment and a reinforced standing as an industry innovator.
Marking a landmark achievement in its Philippine journey, TCL has solidified its standing as a leader in electronics and communications. These maiden ANVIL honors are a testament to a brand that refuses to settle, successfully merging technical brilliance with the art of storytelling to define the future of the industry
TCL’s growth is driven by a ‘trailblazer mindset’ under the leadership of TCL Philippines CEO Peter Chen. The brand has outlined a strategic roadmap centered on technical leadership and brand elevation. This directive aims to systematically upgrade TCL’s brand value through collaborative industry progress and the continuous pursuit of cutting-edge consumer experiences.
Looking ahead, TCL is set to roll out several key initiatives in the coming week. The mission remains unchanged, Inspire Greatness upholding the highest standards of quality and service, ensuring that the brand will consistently deliver world-class experiences to their loyal customers.

