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Alibaba to bolster digitalization for more efficient, sustainable, inclusive Olympic Winter Games

February 22, 2022 5:44 p.m.

IN an effort to bolster the International Olympic Committee’s digitalization efforts, Olympic Winter Games Beijing 2022 has successfully migrated its core games technology services to Alibaba Cloud, the digital technology and intelligence backbone of Alibaba Group. The migration has occurred against the backdrop of the Covid pandemic, in order to create a safer, more efficient, sustainable and inclusive experience for participants and audiences from around the world.

“The Olympic Winter Games Beijing 2022 will not just be remembered by the excitement and the phenomenal achievements brought by the athletes from across the world, but also for the new benchmarks it had set for driving a more efficient, sustainable and inclusive Olympic Games,” said Jeff Zhang, President, Alibaba Cloud Intelligence.

“We are proud to be supporting the digitalization of the Olympic Games, and we hope our experience in hosting Beijing 2022’s core operating systems on Alibaba Cloud will be passed on to future sporting events.”

Advanced cloud capability to boost organizer efficiency

The IOC and the Beijing Organizing Committee for the 2022 Olympic and Paralympic Winter Games executed a master plan for the Olympic Winter Games. It includes the implementation of key operational systems delivered by the IOC’s Worldwide IT Partner Atos, such as the Games Management Systems, Olympics Management Systems and Olympics Distribution Systems. These have all been migrated to Alibaba’s cloud infrastructure.

The Olympic Winter Games Beijing 2022 has realized a further move to cloud-based services, further reducing the time and cost investment on IT infrastructure, hardware and associated management. With the advanced cloud-based capability to analyze real-time intelligence, the planning and management for Beijing 2022 was further streamlined and improved for more seamless user experience.

Taking advantage of the scalability, reliability and security features of the cloud infrastructure, event organizers like the IOC can reduce the complexity of the game planning based on intelligence-driven decisions; striking for the right balance between optimizing existing resources and creating new ones.

That way hosting cities can also reduce the time and costs associated with the legacy physical infrastructure investment upfront.

Cloud technology helps bring the world closer together

Beijing 2022 also showcased a series of technological innovations developed to bring more inclusive experiences for fans in multiple locations. Alibaba introduced Cloud ME, a cloud-powered realistic projection that facilitates remote social interactions. The technology defies distances by enabling people to meet and converse with each other’s life-sized, true-to-life persona projections.

In addition, Alibaba unveiled Dong Dong, a 22-year-old virtual influencer. Originating from Beijing, Dong Dong was created to interact with fans globally, sharing fun and informative Olympic-related facts.

Speaking in a natural-sounding human voice, she can convey a range of emotions. This has proven to be particularly efficient for engaging with the younger audience.

From February 4 to 20, Dong Dong’s livestreaming has been viewed by more than 2 million viewers with a fan base of more than 100,000.

To deliver the best Olympics content to a global audience, Alibaba’s cloud computing technology also powers the Olympic Channel Services, which brings high quality programs to fans around the world to engage with the Olympic Movement anytime, anywhere, and on any device.

Sustainable innovations for the future of Olympics

For the first time the distribution of live signals of the Olympic Games over the cloud has been implemented, providing Rights Holding Broadcasters with agile and cost-effective options. Through the Olympic Winter Games, 6,000 hours of footage were produced by the OBS and broadcasted to more than 220 countries and territories.

The OBS Video Server, which was fully hosted in the cloud, provides RHBs with efficient and scalable system while reducing onsite hardware investment. With Content+, RHBs could access all content produced during the Olympic Winter Games, including the live coverages, remotely with ease.

The implementation of OBS Live Cloud also provides an alternative to heavy investment for RHBs and the host cities, when the Olympic Games related contents can be transmitted over the public cloud, effectively reducing the carbon footprint of broadcasting related operations.

In addition, OBS also leveraged multi-camera replay videos with Alibaba, providing replays of competition highlights for curling and speed skating within seconds, bringing engaging and dynamic viewing experiences to audience around the world via RHBs on the cloud.

Ilario Corna, Chief Information Technology Officer, IOC said, “Beijing 2022 should champion innovation as well as sporting success. I am thrilled to see that the cloud-based technology in action at the Olympic Winter Games not only benefits athletes, fans and operating staff, but also helps us to honor our ambition to ensure the Olympic Games are at the forefront of sustainability.”

NEWS

URCC 81: Decades of Success happens Dec. 6 in Okada

November 27, 2022 7:22 p.m.

THE Universal Reality Combat Championship will celebrate two decades of greatness titled the “Decades of Success” in a fight night on December 6, featuring the country’s best mixed martial artists at the Okada Manila in Parañaque City. 

Three years since the last time they held their last main event, URCC founding president Alvin Aguilar announced the coming URCC 81 will definitely be a night to remember with events like the 3 Versus 3, MMA fight and the bare-knuckle bouts.

“Our first main event in three years will definitely be an unforgettable night in mixed martial arts. We have a lot of good fighters and everyone is very excited,” Aguilar said. 

The last time URCC held a main event — Retribution— was in November 2019, at the same venue. Despite the pandemic, URCC didn’t stop as it held three fight nights when the government finally allowed contact sports. 

In celebrating URCC’s main event return, Aguilar will be having Team Philippines of Sugar Ray “Mammoth” Estroso, Caloy “Bad Boy” Baduria and Boss Bullet Manliclic taking up against South Koreans Jeong Minhun, Choi Wontae and Jeon Youngjun in an exciting 3 versus 3 event.

“We have to go up against other Asian countries before we start expanding. So we meet Korea then later on China again and then we will invite people from Russia and the USA. This is the fourth time we will be holding this 3 versus 3 fight,” Aguilar said, who also expects the other events to live up to the hype.

A URCC welterweight interim championship is also set between Filipino Arvin Chan and American Will Chope as the other highlight of the main event presented by Okada Manila and sponsored by Winzir.

URCC Global Chairman Arnold Vegafria said the promotions have been evolving since 2002, becoming a household name in the local mixed martial arts industry, where it discovered great MMA fighters and promoted quality fights abroad. 

For inquiries about tickets sale, go to www.urcc.online and download app https://apps.wix.com/place-invites/join-lp/b4e05b90-55a0-40a8-8fac-17ccf4a2c074?ref=pre_banner_top which is available for iOS and Google.

Other MMA undercard bouts feature Dunlee Stewart facing John Tirona in a 170 lbs bout, followed by Gester Maglaque meeting Mariano Jones in an 185 lbs bout; Kimbert Alintozon battling Junie Kimayong (125 lbs); Rhyle Lugo clashing against Alex Aballe (145 lbs) and Eros Baluyot taking on MJ Abrillo (125 lbs). 

For the thrilling bare-knuckle competitions, Damsa Abrenica collides with Joseph “King Pinoy” Cabral, while Dondon Serrano squares off with Sherwin Niro and Denzel Dimaguila fights Mark Jalaron.  

Details of the fight and future fight cards are available to download at https://apps.wix.com/place-invites/join-lp/b4e05b90-55a0-40a8-8fac-17ccf4a2c074?ref=pre_banner_top, which is available for iOS and Google.

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BingoPlus Foundation’s FutureSmart Scholarship Program 2022 funds 10 IT scholars

Nov. 21, 2022 12:51 p.m.

BingoPlus Foundation Inc., the corporate arm of leisure entertainment brand BingoPlus, has made education one of its causes to support with a PhP6 million scholarship granted to iACADEMY under its FutureSmart Scholarship 2022 Program. 

Officers of the Foundation signed an agreement with representatives of iACADEMY to sponsor ten students last November 2 at the head office of Leisure & Resorts World Corporation (LRWC) at Tektite Building in Pasig. 

With its specialization in the field of information technology, iACADEMY was seen as the perfect partner school for BP Foundation as it aligns well with the Foundation’s vision to create IT-competent professionals in the future. BingoPlus Foundation firmly believes that education and technology are important components of nation-building and has thus prioritized the FutureSmart Scholarship 2022 Program as one of its top Corporate Social Responsibility initiatives of the year. 

Through the scholarship, the Foundation aims to address some challenges faced by the education sector to provide more and better educational opportunities to the younger generation and thus leave its footprint in the building of a better society. 

LRWC President Andy Tsui said, “We wish to inspire the younger generation and make their dreams come true.” 

“We are truly honored to welcome iACADEMY as a new partner, and we’re grateful to be given the opportunity to contribute to keeping students on the path towards a brighter future,” said Jasper Vicencio, President of BingoPlus and Trustee of BingoPlus Foundation Inc.

The FutureSmart Scholarship 2022 Program will be launched in the current school year of iACADEMY. 

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Game on! SM Christmas Village is back—and bigger than ever

November 17, 2022 3:50 p.m.

We’re calling it: Christmas 2022 is going to be one for the books. 

The past two years saw Filipinos dialing down on the holiday celebrations as we exercised caution against the spread of the COVID-19 virus. It’s no easy feat, too, given that our Pasko is easily the biggest event of the year. The good—no, aweSM—news? This 2022, SM is set to give you a Christmas comeback like no other with the return of the SM Christmas Village, now on its second year!

In case you didn’t know: SM Supermalls is the very first mall in the Philippines to venture into the metaverse, giving you the first mobile brand rewards app that provides customers with fun and exciting ways to score amazing deals, earn free shopping money, and win wow-worthy prizes—anytime, anywhere!

And here’s proof of just how amazing it is: The pilot run of the ChristmaSaya Village in 2021 recently won four accolades at this year’s Vega Awards, earning nods for outstanding innovation in the digital and virtual realm. Wowza!

Enter the Mall-tiverse
Here’s how it works: To join, a user simply has to register for an account online via smmetaverse.world. Once registered, you gain access to the virtual SM Christmas Village, where you can explore different zones, interact with other players, and collect virtual coins to unlock exclusive shopping vouchers and earn raffle entries. And just like at SM Supermalls nationwide, #YoureAlwaysWelcomeHere

Excited for supercharged virtual fun? Here’s a quick look at what’s in store for you this year:

  • Bigger rewards, bigger prizes 

If you loved last year’s vouchers, you’re in for even better rewards this time. SM has partnered with more of your favorite brands to give you exclusive shopping discounts and deals (a total of ₱2M worth of vouchers are up for grabs!) and is set to give away a whopping ₱1M worth of raffle prizes. Plus, one lucky winner will drive home the ultimate Christmas gift: a brand new Suzuki S-Presso!

  • An expansive game world awaits
    Your gaming experience gets a level up with improved game designs and an exciting game world featuring new areas to explore—from shopping and dining zones to entertainment zones—like you’re really at an SM Supermall! Experience augmented reality malling, e-meet friends, and play fun games to earn virtual coins. Before that, have fun customizing your own avatar down to the hair, outfit, and accessories (shopping bag, included), so you can create a character that’s uniquely you. 
  • Enjoy fresh in-game features
    Get your family members in on the Christmas fever with the multiplayer option and stay connected while you play with the new chat and video-calling features. (Looking at you, social butterflies!) Be on the lookout for pop-ups, too, featuring special brand deets and surprise deals with every visit.
  • Earn shopping money every day

The more virtual coins you collect in-app, the more “shopping money” you get, which you can use to redeem vouchers from your favorite brands. Once you’ve claimed your vouchers virtually, you can use them at participating SM Mall branches nationwide—to pay for your Christmas shopping, dining, and more! You can also use your coins to unlock raffle entries and win one of the 20 major prizes at the end of the year. 

Some tips! 

  • Visit the village every day to earn more coins faster.
  • Excited to shop? You can spend your coins as soon as you earn them, but it pays to be patient, too. By accumulating your coins first, you’ll be able to redeem bigger rewards later on!
  • Make sure to explore all the zones and keep an eye out for hidden treasures and bonuses. 

A Christmas to remember

With restrictions easing up and COVID-19 vaccination rates at an encouraging high, this year’s holiday season surely is shaping up to be one to look forward to. If you’re jonesing for some real-life Christmas fun, though, you won’t be disappointed when you take a break from the metaverse and make your way to your favorite SM Supermalls instead! From the light shows and holiday centerpieces to all sorts of Christmas attractions, all things merry and bright await you and the whole family—and it all starts now! Check out all the holiday happenings here and have a #HappyChristmasAtSM!

The #SMChristmasVillage2022 will run from October 28, 2022 to January 5, 2023. Voucher redemption will be until January 31, 2023.

To stay updated on all things SM, follow SM Supermalls on Facebook, Instagram, and Twitter. SM implements strict #SafeMallingAtSM protocols nationwide and offers convenient shopping options via the SM Malls Online app, The SM Store, and ShopSM. (You can read more here.) For updates on mall hours and entry guidelines, click here

Hop into our mall-tiverse and score ₱3M worth of vouchers and prizes!
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