NEWS
Join the league of retail leaders: Why top brands call SM home
7:47 p.m. September 30, 2034
As consumer expectations evolve, SM Supermalls continues to lead the way, not just in expansion but in completely reimagining the mall experience. Partnering with global and local industry leaders, SM creates an unmatched platform for brands to thrive in the competitive Philippine retail market.
Why Brands Choose SM: The Perfect Partnership for Growth
More than just a shopping destination, SM Supermalls offers retailers strategic advantages that extend beyond leasing space. With millions of visitors each year and a comprehensive approach to marketing and customer engagement, SM gives brands the tools they need to succeed. Here’s why top global and homegrown retailers prefer SM:
- Unmatched Visibility and Foot Traffic
SM Supermalls are strategically located in key cities across the Philippines, ensuring high foot traffic and exposure to diverse consumer demographics. For brands looking to break into the Filipino market, this visibility is critical for building awareness and driving sales.
- Integrated Marketing Support
SM partners benefit from extensive marketing initiatives, including in-mall promotions, digital innovations, and social media campaigns that extend the reach of new store openings, product launches, and events. SM ensures that each new partner gets the spotlight it deserves.

- A Hub for Innovation and Global Firsts
From first-in-the-country experiences to unique retail concepts, SM consistently attracts pioneering brands that shape the future of retail. For example, the first Disney Store in the Philippines has opened its doors at SM Mall of Asia, providing an immersive retail experience for families. In the culinary space, two viral sensations have chosen SM to be their first home in the country. Burger & Lobster, a London-based favorite, is opening soon at SM Aura, offering an exciting new dining experience. Gyukatsu Kyoto Katsugyuhas fired up its stone grills, bringing authentic beef-style katsu to Filipinos at SM Mall of Asia.
- Collaborative Business Ecosystem
SM Supermalls offer more than just retail space—they foster an ecosystem where businesses can thrive. SM provides brands access to a robust support network, enabling collaborations, strategic partnerships, and a future-focused approach to business growth.
What’s New at SM? Experience the Best, First



SM’s dynamic retail portfolio continues to grow, bringing globally and locally loved brands to Filipino consumers. Some of the latest additions include:
● Disney Store at SM Mall of Asia – The first of its kind in the country.
● Burger & Lobster at SM Aura – A world-renowned London eatery.
● Venchi at SM Podium – Italy’s famous chocolatier and gelateria.
● Allbirds at SM Megamall – Opened its first store at SM.
● National Geographic Store at SM Aura – The first in the Philippines.
● Maison Margiela, Le Labo, Aesop, and Victoria’s Secret at SM Mall of Asia – Top luxury and lifestyle brands.
● Sunnies World at SM Mall of Asia – An experiential concept store of the local cult favorite brand.
These brands have chosen SM for the strategic opportunity to grow their presence in the Philippines, where they can access an ever-growing and diverse consumer base.
Partner with SM: The Future of Retail Awaits
There’s more to come at SM Supermalls as we continue to push the boundaries of retail, transforming our malls into thriving communities where businesses and consumers alike can grow. Whether through flagship stores, exclusive partnerships, or innovative retail concepts, SM is the partner of choice for brands that want to make an impact in the Philippine market.
Stay connected with SM Supermalls and discover more about how we’re reshaping the future of retail. Visit www.smsupermalls.com or follow us on @SMSupermalls for exclusive previews and updates.
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NEWS
ILO study says TNVS drivers earn way above minimum wage
8:49 p.m. February 11, 2026
Transport network vehicle services (TNVS) riders and drivers receive above the mandated minimum wage in the Philippines, according to a recent study commissioned by the International Labor Organization (ILO).
In the “2025 Platform Work Survey: Philippines” presented during the Department of Labor and Employment’s (DOLE) 2026 National Tripartite Conference, it also noted that digital platforms are a major source of livelihood in the country because of the flexible working arrangements they offer.
According to the survey that covered 12 out of 17 regions in the country, the average net earnings of a TNVS rider or driver per week reach P6,704.00, net of costs, as opposed to the average minimum wage of approximately P498 to P695 per day or P4865 weekly set by the government.
The survey was conducted from June to December 2025 and interviewed 400 respondents from nine platforms providing food delivery, logistics and parcel delivery, and ride-hailing services. It has a margin of error of 5 percent.
The ILO commissioned a comprehensive survey on platform work, including delivery and TNVS riders and drivers, to analyze the working conditions of workers in the platform economy, document labor practices, assess the impact of digital platforms on employment, and inform enterprise formalization and social protection strategies.
Based on the ILO study, nearly 90 percent of the riders and drivers indicated that they have access to social protection provided by the platform, including health insurance, insurance for workplace injury, and pension plan or retirement benefit.
Among the top reasons the TNVS riders considered for choosing this industry are flexibility, which allows them to select their schedules and attend to family and personal matters, and decent earnings, which they deemed better than other available jobs.
According to riders and drivers, there are platform initiatives to improve their working conditions, such as increasing earnings and incentives, enhancing training and safety, and improving operational support and communication channels.
The study also noted that ride-hailing app platforms are specifically focusing on facilitating mandatory government benefits—Social Security System (SSS), PhilHealth and Pag-IBIG—to their drivers.
NEWS
DigiPlus deepens investments in Customer Care across BingoPlus, ArenaPlus, and GameZone
6:12 p.m. February 10, 2026
DigiPlus Interactive Corp. (DigiPlus), the pioneer and leading digital entertainment provider behind BingoPlus, ArenaPlus, and GameZone, continues to strengthen its investments and capabilities in customer care, reinforcing its commitment to providing reliable, player-first support across its platforms.
The company reports that its 24/7 customer service operations are now backed by a 450-strong workforce, reflecting sustained investment in high-caliber talent, intensive training, and rigorous service standards. These investments underpin DigiPlus’ efforts to build a scalable customer support organization that champions service quality and upholds Responsible Gaming for players.
“As a leader in digital entertainment, we recognize our responsibility to build and sustain a customer-first service culture,” said Carlos Feliciano, Customer Service Director at DigiPlus. “By designing a scalable, future-ready framework and streamlining processes for simplicity and speed, we aim to make support effortless and intuitive—and elevate the overall customer experience for BingoPlus, ArenaPlus, and GameZone players.”
A more robust training framework to build a high-caliber, human-centered team
Great service starts with a strong training foundation. In 2025 alone, the DigiPlus customer service team collectively logged over 87,000 training hours. DigiPlus has since expanded its customer care training programs to ensure teams are equipped to thrive in fast-paced and complex business operations. Recognizing the need for more immersive learning beyond traditional classroom instruction, the company enhanced its training framework to better prepare customer service teams for real-world scenarios.
The updated approach blends foundational learning with guided, hands-on experience, allowing frontliners to apply skills early while receiving structured coaching from senior team members over an extended, progressive training period. This ensures that BingoPlus, ArenaPlus, and GameZone customer-facing teams are confident, capable, and ready to deliver consistent, high-quality service.
Alongside capability-building, DigiPlus emphasizes human-centered service. Customer care teams are trained to prioritize meaningful conversations over scripted responses, respect players’ time, and resolve concerns more effectively by viewing each interaction as part of a broader customer journey.
Readiness to provide Responsible Gaming support for players
Responsible Gaming remains a key pillar of DigiPlus’ customer care strategy. Customer service teams also undergo a dedicated Responsible Gaming training module that equips them to recognize potential indicators of gaming-related concerns among customers and respond with professionalism, empathy, and appropriate support.
As part of this approach, customer care teams are trained to guide players through available Responsible Gaming tools and safeguards on the platforms, such as options to manage gaming duration or schedule, set limits on deposits or spending, or request self-exclusion or temporary account deactivation. These Responsible Gaming tools are designed and pioneered by DigiPlus to help protect players and encourage more mindful and balanced gameplay.
Where customers require additional well-being support, customer frontliners may also direct players to further resources, including the EmbracePLUS mental health helplines (Smart: 0908-235-2351, Globe: 0956-392-1924; open daily from 12:00 PM to 8:00 PM), which provide Psychological First Aid, and other independent support organizations.
Scaling customer engagement efficiencies in 2026
Looking ahead to 2026, DigiPlus aims to further strengthen customer service operations by driving greater efficiency through innovation. The company plans to continue enhancing processes and responsibly leveraging technology to streamline workflows, improve response times, and enable smarter, more personalized customer support—laying the groundwork for a scalable and future-ready service experience.
NEWS
Converge collaborates with volunteer groups to bring green initiatives, health services to Aeta community in Pampanga
10:11 a.m. February 6, 2026
LEADING fiber broadband and technology provider Converge ICT Solutions Inc. recently engaged with an Aeta community in Angeles City, Pampanga, through a day of tree-planting and outreach activities aimed at creating lasting, positive impact at the grassroots level.
Working alongside socio-civic group The Fraternal Order of Eagles – Kandili Chapter and the all-women volunteer organization Inner Wheel Club of Taguig, Converge sowed 300 fruit bearing seedlings in the Sapangbato Watershed.
The initiative supports the local government’s watershed reforestation efforts while also helping strengthen the livelihood opportunities of farmers in the community.
After the tree planting, the said organizations also conducted a medical mission to bring essential health and dental services directly to residents. Members of the Inner Wheel Club of Taguig gave a health education session on proper oral hygiene, provided basic dental care services, and distributed hygiene kits to community members as part of the outreach.
In addition to these, Converge and the Philippine Eagles also distributed grocery packs, medicines and vitamins, including garments to help address the immediate needs of the families in Sitio Target, Sapangbato.
“This initiative reflects our shared goal of supporting communities in ways that respond to their needs. By working together with other organizations, we were able to do so much for the environment, for the people’s livelihoods, and also in promoting the health and well-being of the community, all in one meaningful effort,” said Converge VP and Head of Corporate Communications and Public Relations Jay-Anne Encarnado.
The engagement of Converge with Sitio Sapangbato builds on an earlier effort where 1,000 mandarin and coffee seedlings were sowed by its employees last year as part of its Women’s Month celebration, led by the mentors and mentees of its women’s leadership program, Grace Under Pressure: MentorSHE.
Overall, Converge planted a total of 4,700 seedlings for the watershed in 2025 in partnership with the Community Environment and Natural Resources Office (CENRO) of Angeles City, Pampanga.
The sustainability commitment of Converge includes a strong focus on creating positive community impact, which the company fulfills by engaging with marginalized communities through the capabilities of its business.

