5:30 p.m. February 11, 2025

With internet service providers playing a role in the ‘supply chain’ of cyber crime, leading Philippine fiber broadband and technology provider Converge ICT Solutions Inc. is taking up the cudgels against the perpetuation of illicit acts online and stressing the importance of ‘self-defense’, or rather, self-education to combat them.

This will be at the center of discussions in its upcoming Converge webinar on February 14,  entitled “Building Resilience Against Online Scams”, to be headlined by Converge Chief Executive Advisor Eugene Yeo, a tech and digital expert in his own right. 

Yeo, who had been at the helm of several transformation projects of leading tech companies in his home country of Singapore, notes that cyber crime today is being perpetrated by artificial intelligence – showing the dark underside of this powerful force that’s changing the technology industry. 

“These malicious agents are no longer people, but AI. On the part of Converge, we can keep blocking these illicit attempts to penetrate our network but a better way is to leverage this technology so that it becomes AI vs. AI. That’s what we’re doing in our own internal network,” said Yeo. 

In 2024, Converge blocked a record 183 billion entry attempts to  683,000 URLs / domains it has registered in its system as illegal sites. This is 18 times the number of attempts for the years 2021-2023 which was only at 10-12 billion. 

To help make the internet a safer place for its customers and end-users, Converge has been active in its campaign against OSAEC (Online Sexual Abuse or Exploitation of Children)  and other cyber threats, inking a partnership in 2022 with Stairway Foundation , a Philippine NGO promoting children’s rights through awareness, community assistance, and networking. It is also actively working with the Internet Watch Foundation, an organization that provides Converge with a comprehensive database of URLs of OSAEC content so these can be blocked from the network. 

This echoed the statements of government agencies who took part in the Safer Internet Day 2025 celebration organized by the Department of Justice on February 11. The agencies registered their alarm at AI’s increasing role in the creation of images of sexual abuse of children. 

“The law’s definition of Anti-Child Sexual Abuse or Exploitation or CSAEM materials is very broad in our law, so whether that is AI-generated, a real person, or just a composite of a real person, we still consider that CSAEM, ” noted Undersecretary Nicholas Felix Ty 

Undersecretary-in-Charge, Inter-Agency Council Against Trafficking under the Department of Justice.

10:12 p.m. January 22, 2025

Motolite, the country’s leading, most trusted battery brand and leader in technology and product innovation, shifted its sustainability drive to a higher gear as it started deploying to key outlets eco-friendly e-bikes for the delivery of batteries to customers.

These e-bikes will now be part of the delivery fleet of Motolite Express Hatid (MEH) hubs and will be used by well-trained technicians in providing services to motorists.

The deployment of e-bikes started last November 28, with the MEH Maceda Hub and Cebu Hub receiving the initial batches of three units each. The MEH hubs in Mindanao Avenue, Las Pinas, Mandaluyong, Katipunan, and Pasong Tamo are also included in the project’s pilot phase.

E-bikes produce zero emissions, making them a more environment-friendly option for delivery. They help reduce air pollution and have three times less carbon footprints than conventional vehicles.

E-bikes also do not contribute to noise pollution and are lighter and easier to navigate than regular motorcycles, especially on busy metropolitan roads. Their speed is also comparable to conventional gas-powered motorcycles.

The deployment of e-bikes for delivery is part of Motolite’s heightened sustainability campaign, which also includes programs for the recovery and recycling of used lead acid batteries (ULAB) and the mounting of solar panels on the rooftops of its retail, warehousing, and production facilities.

Motolite’s battery production plants in Bulacan alone have an installed photovoltaic system capacity of 7,472 kWp, cutting its carbon footprint by 2,346 tons of CO2.

Both the solar panels and e-bikes are being supplied by Greener Solar Power and Electric Motor, Inc. (GEMI), a rising player in the country’s green energy sector.

Motolite’s ULAB recovery and recycling program, meanwhile, significantly reduced its dependence on fresh plastic resins and newly mined lead for its battery production.

“We are looking for every opportunity to contribute to the global effort to limit climate change. We are the only battery brand that takes its sustainability drive seriously, from manufacturing to retail and delivery,” Richard A. Chan, Motolite Vice President for Sales and Marketing, shared.

Aside from its free battery delivery 24/7 nationwide, Motolite also provides services to motorists such as emergency refueling, jumpstarting a dead battery, assisting with overheating, and changing a flat tire via the Motolite Res-Q App. 

6:57 a.m. January 17, 2025

The Philippines’ top pole vaulter and Olympian EJ Obiena faced a challenging moment when he became the subject of a controversial accusation last October, 2023.

However, the 29-year-old athlete demonstrated grace under pressure, addressing the claims with professionalism and composure. His dignified response not only refuted the allegations, but also earned widespread praise. Ultimately, the accuser issued a public apology, acknowledging the false nature of the claims against him.

Behind the scenes, Obiena’s coach and mentor, James Michael “Jim” Lafferty, played a vital role in guiding the athlete through the ordeal.

Lafferty, a seasoned executive coach and motivational speaker, provided strategic PR and crisis management support to help Obiena navigate the situation effectively. Known for his dedication to nurturing athletic talent, Lafferty has also mentored other Filipino Olympians, including long jumper Marestella Torres-Sunang.

“Whilst I have long stated that EJ Obiena is a world-class athlete, yet an even better human being, he, like all celebrities, has been unfairly embroiled in various controversies,” Lafferty recalled.

He highlighted Obiena’s remarkable ability to overcome challenges, including handling multiple crises over the years.

Despite these hurdles, Obiena rose to become the world’s No. 2 pole vaulter, Asia’s top pole vaulter, a member of the six-meter club, and now a two-time Olympian.

Recognizing a broader need for expert crisis management among businesses and public figures, Lafferty, who also serves as the Chairman of Katapult, one of the country’s leading end-to-end marketing solutions providers, took action.

“Sensing the need to better serve EJ and other clients, Katapult has established a new PR and Crisis Management division as of January 1,” Lafferty said.

Lafferty is collaborating with Media Head Anika Basa and Data Analytics Head David Rosario to ensure the seamless integration of services.

The launch of this division underscores Katapult’s commitment to help clients navigate challenges, while safeguarding their reputations and achieving sustainable growth.

Lafferty’s leadership experience spans over three decades, during which he has held CEO roles at multinational companies such as Procter & Gamble, Coca-Cola, British American Tobacco, and Fine Hygienic Holding. His proven track record of driving success across industries makes him exceptionally qualified to lead Katapult’s PR and Crisis Management division.

CEO Francis Uy highlighted Katapult’s comprehensive approach: “Katapult was born as a digital-first company with a sniper-shotgun strategy—combining precision targeting of specific consumer personas with broad-reaching campaigns that maximize impact. By leveraging insights from our AI-powered platform, we not only drive marketing success but also provide a robust safety net for brands navigating crises. With our expanded services, including PR and crisis management, we ensure our clients’ reputations are protected and their stories resonate in even the most challenging situations.”

Rosario’s team enables hyper-precise consumer targeting, fostering authentic campaigns and lasting connections.

Together with Basa’s team, they seamlessly execute the Sniper-Shotgun Approach—combining the wide-reaching impact of a shotgun with the pinpoint precision of a sniper rifle to deliver tailored ads that drive maximum impact.

Discover how Katapult can help safeguard your brand’s reputation and lead you through any crisis with precision and expertise. Reach out today to learn how we can support your brand’s continued growth, no matter the challenges ahead.

Check us out at katapultdigital.com.