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Join the league of retail leaders: Why top brands call SM home

7:47 p.m. September 30, 2034

As consumer expectations evolve, SM Supermalls continues to lead the way, not just in expansion but in completely reimagining the mall experience. Partnering with global and local industry leaders, SM creates an unmatched platform for brands to thrive in the competitive Philippine retail market.

Why Brands Choose SM: The Perfect Partnership for Growth

More than just a shopping destination, SM Supermalls offers retailers strategic advantages that extend beyond leasing space. With millions of visitors each year and a comprehensive approach to marketing and customer engagement, SM gives brands the tools they need to succeed. Here’s why top global and homegrown retailers prefer SM:

  1. Unmatched Visibility and Foot Traffic
    SM Supermalls are strategically located in key cities across the Philippines, ensuring high foot traffic and exposure to diverse consumer demographics. For brands looking to break into the Filipino market, this visibility is critical for building awareness and driving sales.
  • Integrated Marketing Support
    SM partners benefit from extensive marketing initiatives, including in-mall promotions, digital innovations, and social media campaigns that extend the reach of new store openings, product launches, and events. SM ensures that each new partner gets the spotlight it deserves.
  • A Hub for Innovation and Global Firsts
    From first-in-the-country experiences to unique retail concepts, SM consistently attracts pioneering brands that shape the future of retail. For example, the first Disney Store in the Philippines has opened its doors at SM Mall of Asia, providing an immersive retail experience for families.  In the culinary space, two viral sensations have chosen SM to be their first home in the country. Burger & Lobster, a London-based favorite, is opening soon at SM Aura, offering an exciting new dining experience. Gyukatsu Kyoto Katsugyuhas fired up its stone grills, bringing authentic beef-style katsu to Filipinos at SM Mall of Asia.
  • Collaborative Business Ecosystem
    SM Supermalls offer more than just retail space—they foster an ecosystem where businesses can thrive. SM provides brands access to a robust support network, enabling collaborations, strategic partnerships, and a future-focused approach to business growth.

What’s New at SM? Experience the Best, First

SM’s dynamic retail portfolio continues to grow, bringing globally and locally loved brands to Filipino consumers. Some of the latest additions include:

●      Disney Store at SM Mall of Asia – The first of its kind in the country.

●      Burger & Lobster at SM Aura – A world-renowned London eatery.

●      Venchi at SM Podium – Italy’s famous chocolatier and gelateria.

●      Allbirds at SM Megamall – Opened its first store at SM.

●      National Geographic Store at SM Aura – The first in the Philippines.

●      Maison Margiela, Le Labo, Aesop, and Victoria’s Secret at SM Mall of Asia – Top luxury and lifestyle brands.

●      Sunnies World at SM Mall of Asia  – An experiential concept store of the local cult favorite brand.

These brands have chosen SM for the strategic opportunity to grow their presence in the Philippines, where they can access an ever-growing and diverse consumer base.

Partner with SM: The Future of Retail Awaits

There’s more to come at SM Supermalls as we continue to push the boundaries of retail, transforming our malls into thriving communities where businesses and consumers alike can grow. Whether through flagship stores, exclusive partnerships, or innovative retail concepts, SM is the partner of choice for brands that want to make an impact in the Philippine market.

Stay connected with SM Supermalls and discover more about how we’re reshaping the future of retail. Visit www.smsupermalls.com or follow us on @SMSupermalls for exclusive previews and updates.

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NEWS

BFAR cites success of annual fishing ban in increasing galunggong stocks

1:11 a.m. March 8, 2026

The annual closed fishing season for roundscad (galunggong) has been instrumental in ensuring sustainable yield and enhanced volume production, the Bureau of Fisheries and Aquatic Resources (BFAR) said, citing the success of the science-based approach in Palawan. 

BFAR National Director Elizer Salilig said this fishing cycle, which has been enforced for over 10 years, allows the galunggong to thrive in Palawan waters, ensuring ecological balance and economic success for the local fishing industry. 

Galunggong is a dining staple among Filipino families, known to be relatively more affordable than other options. In Palawan, it sells for between P150 and P200 per kilo. 

“The success of the annual roundscad fishing cycle in Palawan shows what we can do together through science and discipline. It proves that science-based conservation is not a hindrance to the fishing industry, but its greatest ally,” said Salilig. 

The National Stock Assessment Program has confirmed the positive impact of the annual fishing hiatus, said Salilig. 

The annual fishing ban contributed to improved volume of roundscad production at 3,363.75 MT in the third quarter of 2024, a sequential increase of 55.1 percent. It was the top contributor to the total commercial fisheries production in MIMAROPA, accounting for 27.1% of the total fish catch. 

Enforcement of the fishing cycle has also led to a decrease in fishing mortality and the amount of immature galunggong in the catch. The roundscad also showed an increase in average length from 16.8 cm in 2015 to 17.6 cm in 2024, suggesting “improved growth and a healthier, more mature population.” 

The closed season for commercial fishing of roundscad in Northern Palawan takes effect every November 1 to January 31 and is lifted between February 1 and October 31. This fishing cycle, implemented via a 2015 administrative order, covers the West Philippine Sea and the Northern Sulu Sea.

This policy leaves the galunggong breeding ground largely undisturbed during the closed season, protecting the species during its peak spawning period.

Salilig thanked the Palawan fishing community for continuing to comply with the annual fishing cycle. 

“By respecting the natural spawning cycles of the galunggong, we are not just protecting an ecosystem; we are securing the food supply and the livelihoods of thousands of Filipino fishers for years to come,” he said. #

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NEWS

Converge hosts Project PIGLET in Baclayan, donates learning tablets for Mangyan children

8:26 p.m. March 7, 2026

Leading fiber broadband and technology provider Converge ICT Solutions Inc. has come back to Brgy. Baclayan in Oriental Mindoro in celebration of Safer Internet Month, bringing its online safety campaign at the Baclayan Mangyan School, while strengthening the digital capabilities of its students.

Through its Corporate Governance and Data Privacy (CGDP) Group, Converge engaged pupils in Grades 5 and 6 in its Project PIGLET (Privacy Integration through Guided Learning of Emerging Technologies), a program that aims to enhance digital literacy and privacy awareness among school children.

Converge AVP and Head of Data Privacy and Information Security Compliance Team Eumir Paolo Espiritu highlighted that kids nowadays are more susceptible to cyber threats such as deception, fraud, identity theft, malware and computer viruses.

He noted that as early as possible, children should be educated on ways to protect themselves against these, which was why they launched Project PIGLET in 2024.

“Converge intends to visit different regions across the country to reach the unserved and underserved and increase the awareness of kids when it comes to data privacy and information security. At Converge, we leave no one behind, so this Safer Internet Month, we visited the indigenous children here in Mindoro to also promote the more responsible and positive use of digital technology,” he said.

Converge hosted a story telling session, and  distributed school supplies and snacks to the kids.

The company also strengthened the school’s digital capabilities as it donated learning tablets and a smart TV at the Stairway Foundation ICT Learning Center, which has been supporting the students’ learning activities, through the help of Mindoro-based child-care organization Stairway Foundation.

“Dahil nga Mangyan school ang aming paaralan, kaunti ang access namin sa equipment kaya malaking tulong ang mga dagdag na kagamitan para sa pag-aaral ng mga bata. Mahalaga rin ang ganitong mga initiative para maging aware ang mga estudyante sa mga nangyayari sa kapaligiran at hindi lang sila gumagamit ng gadgets basta-basta,” said Baclayan Mangyan School Head Teacher III Noemi Bonquin.

The Baclayan Mangyan School provides education to nearly 250 pupils from the different Mangyan tribes in Puerto Galera.

Converge first engaged with the Mangyan community in Brgy. Baclayan in 2023, in collaboration with Stairway Foundation. The team up paved the way for the powering of free fiber internet by Converge at the said ICT learning center and its donation of learning tablets to support the students in honing their digital skills.

Moreover, the company has also worked with the nonprofit in its online safety advocacy in an effort to combat cyber threats, particularly online sexual abuse and exploitation of children (OSAEC).

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NEWS

Maxim launches motorcycle taxi services in Iligan

7:11 p.m. March 6, 2026

Iligan City — Maxim Rides & Food Delivery is now authorized to operate motorcycle taxi services in Iligan, offering residents a convenient new way to get around the city.

With fares starting at Php 20, the service provides an affordable commuting option for daily travelers. The launch also creates new income opportunities for local driver-partners, enabling more residents to earn through a flexible platform.

Driver-partners operate from a commission scheme designed to be more favorable than many platforms in the market–helping them keep more of what they earn. Whether performing full-time or part-time, driver-partners can earn based on their availability and goals. All motorcycle taxi driver-partners undergo proper onboarding and an orientation on motorcycle taxi guidelines to ensure safety and service quality for every ride.

“Our goal in Iligan is to make daily travel easier for everyone while helping local residents earn extra income through flexible timetables,” said Myrrh Ornopia, Head of Maxim Iligan. “We want our service to benefit both riders and the community.”

Maxim continues to strengthen its motorcycle taxi operations in key cities, including Metro Manila, Batangas, and Cagayan de Oro. Through close coordination with local government units and transport authorities, the company remains committed to developing safe, reliable, and well-regulated motorcycle transportation services nationwide.

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