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Jordan Brand partners with Ateneo to help next gen of Blue Eagles fly higher

March 24, 2022 6:33 p.m.

Jordan Brand continues to support the growth of basketball in the Philippines and the world by expanding its portfolio on the court with the sponsorship of Ateneo de Manila University’s Blue Eagles Men’s, Women’s and High School Basketball Teams.  

With this agreement, Ateneo de Manila University becomes Southeast Asia’s first-ever university and the only one outside of the United States to don the iconic Jordan Jumpman on its jerseys, shorts, tees and jackets. The athletic apparel, which includes jerseys with a fit and cut uniquely suited to female players, will become the official uniform of the Blue Eagles Basketball Team during the much-awaited UAAP (University Athletic Association of the Philippines) Season 84 season.

Rooted in the pursuit of excellence and to inspire the next generation of players, the partnership will unite the two basketball icons through shared DNA of achieving greatness on their own terms, creating opportunities for all and building a level playing field. 

“It’s exciting to announce Jordan Brand’s only university partnership outside of North America, because there are few places in the world where basketball culture shows up like it does in Manila,” says Jordan Brand President, CraigWilliams. “It is so crucial to invest in young people, and in partnership with Ateneo de Manila University, we can inspire young people through our shared love of the game.” 

Known for their outstanding performance in basketball, the University squads have built a winning tradition when it comes to hoops. Additionally, Ateneo de Manila University’s talent pool has also produced some of the best cagers playing today in professional leagues such as Kiefer Ravena, the first Filipino athlete to be signed by the Jordan Brand Family. The two-time UAAP MVP and two-time senior’s basketball champion embarked on a successful professional career in the Philippine Basketball Association and now plays in the Japan B. League.

“This partnership is a step in the right direction, especially when giving women’s sports the right exposure they deserve,” says Kiefer Ravena. “The growth of the Jordan family from one athlete to a team shows the Brand’s commitment to building a community in the Philippines and a long-term commitment to investing in youth.”  

Commenting on the country’s tremendous talent potential, Ateneo de Manila University’s Head Athletic Director Emmanuel Fernandez says: “Investment in the country’s youth and building inclusivity can spearhead basketball culture and translate our passion into profession. As one of the most successful basketball programs, Ateneo Basketball has always strived for excellence. Being associated with a prestigious brand such as Jordan is an acknowledgement of this excellence, which will no doubt fuel the desires of many aspiring Pinoy and Pinay players in their own pursuit of greatness. We are all still inspired by MJ’s legacy and his undying love for the game.”   

To celebrate the partnership with Ateneo Basketball, Jordan Brand is launching a series of brand experiences, products and services exclusive for members hosted at the Jordan Manila, BGC store. These include viewing parties for select UAAP games and Jordan Flight Camps – basketball skills development clinics for intermediate to advanced level ballers.

Local artists and Ateneo alumni Gica Tam and Mikki dela Rea were engaged to specifically develop designs for Custom 23, a customization service exclusively available at Jordan Manila. The unique designs by Gica and Mikki are inspired by their love for the game, Ateneo’s culture, energy, passion and everything that surrounds that through their lens.

In addition, Jordan x Ateneo Men’s and Women’s fan tees will be available for sale in limited quantities at Jordan Manila BGC, Titan BGC and Titan22.com.

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BFAR cites success of annual fishing ban in increasing galunggong stocks

1:11 a.m. March 8, 2026

The annual closed fishing season for roundscad (galunggong) has been instrumental in ensuring sustainable yield and enhanced volume production, the Bureau of Fisheries and Aquatic Resources (BFAR) said, citing the success of the science-based approach in Palawan. 

BFAR National Director Elizer Salilig said this fishing cycle, which has been enforced for over 10 years, allows the galunggong to thrive in Palawan waters, ensuring ecological balance and economic success for the local fishing industry. 

Galunggong is a dining staple among Filipino families, known to be relatively more affordable than other options. In Palawan, it sells for between P150 and P200 per kilo. 

“The success of the annual roundscad fishing cycle in Palawan shows what we can do together through science and discipline. It proves that science-based conservation is not a hindrance to the fishing industry, but its greatest ally,” said Salilig. 

The National Stock Assessment Program has confirmed the positive impact of the annual fishing hiatus, said Salilig. 

The annual fishing ban contributed to improved volume of roundscad production at 3,363.75 MT in the third quarter of 2024, a sequential increase of 55.1 percent. It was the top contributor to the total commercial fisheries production in MIMAROPA, accounting for 27.1% of the total fish catch. 

Enforcement of the fishing cycle has also led to a decrease in fishing mortality and the amount of immature galunggong in the catch. The roundscad also showed an increase in average length from 16.8 cm in 2015 to 17.6 cm in 2024, suggesting “improved growth and a healthier, more mature population.” 

The closed season for commercial fishing of roundscad in Northern Palawan takes effect every November 1 to January 31 and is lifted between February 1 and October 31. This fishing cycle, implemented via a 2015 administrative order, covers the West Philippine Sea and the Northern Sulu Sea.

This policy leaves the galunggong breeding ground largely undisturbed during the closed season, protecting the species during its peak spawning period.

Salilig thanked the Palawan fishing community for continuing to comply with the annual fishing cycle. 

“By respecting the natural spawning cycles of the galunggong, we are not just protecting an ecosystem; we are securing the food supply and the livelihoods of thousands of Filipino fishers for years to come,” he said. #

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Converge hosts Project PIGLET in Baclayan, donates learning tablets for Mangyan children

8:26 p.m. March 7, 2026

Leading fiber broadband and technology provider Converge ICT Solutions Inc. has come back to Brgy. Baclayan in Oriental Mindoro in celebration of Safer Internet Month, bringing its online safety campaign at the Baclayan Mangyan School, while strengthening the digital capabilities of its students.

Through its Corporate Governance and Data Privacy (CGDP) Group, Converge engaged pupils in Grades 5 and 6 in its Project PIGLET (Privacy Integration through Guided Learning of Emerging Technologies), a program that aims to enhance digital literacy and privacy awareness among school children.

Converge AVP and Head of Data Privacy and Information Security Compliance Team Eumir Paolo Espiritu highlighted that kids nowadays are more susceptible to cyber threats such as deception, fraud, identity theft, malware and computer viruses.

He noted that as early as possible, children should be educated on ways to protect themselves against these, which was why they launched Project PIGLET in 2024.

“Converge intends to visit different regions across the country to reach the unserved and underserved and increase the awareness of kids when it comes to data privacy and information security. At Converge, we leave no one behind, so this Safer Internet Month, we visited the indigenous children here in Mindoro to also promote the more responsible and positive use of digital technology,” he said.

Converge hosted a story telling session, and  distributed school supplies and snacks to the kids.

The company also strengthened the school’s digital capabilities as it donated learning tablets and a smart TV at the Stairway Foundation ICT Learning Center, which has been supporting the students’ learning activities, through the help of Mindoro-based child-care organization Stairway Foundation.

“Dahil nga Mangyan school ang aming paaralan, kaunti ang access namin sa equipment kaya malaking tulong ang mga dagdag na kagamitan para sa pag-aaral ng mga bata. Mahalaga rin ang ganitong mga initiative para maging aware ang mga estudyante sa mga nangyayari sa kapaligiran at hindi lang sila gumagamit ng gadgets basta-basta,” said Baclayan Mangyan School Head Teacher III Noemi Bonquin.

The Baclayan Mangyan School provides education to nearly 250 pupils from the different Mangyan tribes in Puerto Galera.

Converge first engaged with the Mangyan community in Brgy. Baclayan in 2023, in collaboration with Stairway Foundation. The team up paved the way for the powering of free fiber internet by Converge at the said ICT learning center and its donation of learning tablets to support the students in honing their digital skills.

Moreover, the company has also worked with the nonprofit in its online safety advocacy in an effort to combat cyber threats, particularly online sexual abuse and exploitation of children (OSAEC).

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Maxim launches motorcycle taxi services in Iligan

7:11 p.m. March 6, 2026

Iligan City — Maxim Rides & Food Delivery is now authorized to operate motorcycle taxi services in Iligan, offering residents a convenient new way to get around the city.

With fares starting at Php 20, the service provides an affordable commuting option for daily travelers. The launch also creates new income opportunities for local driver-partners, enabling more residents to earn through a flexible platform.

Driver-partners operate from a commission scheme designed to be more favorable than many platforms in the market–helping them keep more of what they earn. Whether performing full-time or part-time, driver-partners can earn based on their availability and goals. All motorcycle taxi driver-partners undergo proper onboarding and an orientation on motorcycle taxi guidelines to ensure safety and service quality for every ride.

“Our goal in Iligan is to make daily travel easier for everyone while helping local residents earn extra income through flexible timetables,” said Myrrh Ornopia, Head of Maxim Iligan. “We want our service to benefit both riders and the community.”

Maxim continues to strengthen its motorcycle taxi operations in key cities, including Metro Manila, Batangas, and Cagayan de Oro. Through close coordination with local government units and transport authorities, the company remains committed to developing safe, reliable, and well-regulated motorcycle transportation services nationwide.

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