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SM Supermalls begins 100 Days of Happiness

September 19, 2022 5:19 p.m.

To kickstart the Christmas countdown, SM Supermalls began its 100 Days of Happiness last September 16, where they aim to create a circle of happiness with 76 participating malls, shoppers, the marginalized communities of women, persons deprived of liberty, artisans, cause-oriented organizations, and select local government units.

“We want to create a circle of happiness in all our SM malls by featuring products of cause-oriented programs which we will offer to our shoppers who, in turn, give them to friends and family, and ultimately, benefit the communities that created these products,” said SM Supermalls President Steven T. Tan.

SM Supermalls President Steven Tan giving his welcome remarks during the launch of 100 Days of Happiness

Through the campaign, SM Supermalls encourages Filipinos to support the advocacies of individuals and organizations that provide opportunities and create livelihood for their communities. For this year, SM partnered with bag designer Zarah Juan, Spark PH, the Girl Scouts of the Philippines (GSP), the Association of Foot and Mouth Artists of the Philippines, UNICEF, and the Quezon City LGU for its Vote to Tote initiative, among others.

The launch event held at SM North EDSA The Block was attended by SM Supermalls President Steven Tan and SVP for Marketing Joaquin San Agustin; Quezon City Mayor Joy Belmonte, Vice Mayor Gian Sotto, and select councilors of the city; Spark PH Founder Mica Teves; GSP President Dr. Nina Lim-Yuson; designer Zarah Juan; and Brownies Unlimited Marketing head Dustin Ngo.

Equipping young girls to lead and build the future, one box of brownies at a time

For this year’s 100 Days campaign, SM Megamall, along with 9 other SM malls, is collaborating with Brownies Unlimited and the Girl Scouts of the Philippines. For every purchase of a special GSP-themed box of brownies in-mall and via the SM Malls Online App, one girl will be sponsored with a GSP membership for a year. 

In partnership with SM Supermalls and Brownies Unlimited, the Girl Scouts of the Philippines launch GSP-themed brownies from September 16 to December 15, 2022. For every purchase of a box of brownies, in-mall and via the SM Malls Online app, one scout will be sponsored with a year’s free membership.

“We have a lot of young girls across the country and they’ve had such difficult times during the pandemic. Our membership dropped significantly. By buying a box, you can sponsor a girl for one year and she can learn so many things like being independent, loving her country more, and helping her community,” said GSP President Nina Lim-Yuson.

Recently, SM Supermalls helped the GSP vaccinate all its 70,000 members nationwide. By providing them with convenient and safe COVID-19 vaccines, SM Supermalls was able to ensure that the GSP members have access to quality healthcare services. 

SM shoppers can purchase a box of brownies from 46 Brownies Unlimited branches nationwide and the SM Malls Online App.

Giving marginalized women and persons deprived of liberty hope for the future

Apart from the GSP partnership, SM Supermalls also partnered with the local government of Quezon City for its Vote to Tote program, Spark PH, and bag designer Zarah Juan to sell upcycled tarpaulin handmade tote bags sewn by marginalized women and female persons deprived of liberty.

“Christmas is all about giving. We are very happy that this year, the communities of Quezon City are included as beneficiaries in this program. And apart from helping the women in our communities, we are also able to help the environment by upcycling 70 tons of election tarpaulins that we’ve collected.” said Mayor Belmonte.

Juan, the designer, was the brainchild of the upcycling initiative. “During the elections, there were tons of election campaign wastes. I wanted to do something and I thought I have my platform– my designs. If my designs can actually solve this problem, then it’s worthwhile. Then I pitched the idea to Maica Teves, the founder of Spark PH. From there, we gathered all the help we can– from the Quezon City LGU who will help us collect tarpaulins, the women communities that can help us create, and SM Supermalls who can provide us the platform to distribute.”

A Happiness Walk was done to showcase the upcycled tote bags that shoppers can buy in SM malls. Joining the Happiness Walk were men and women of substance including select Girl Scouts members, Jeremy Lapena and Bernce Sevilla of the Downs Syndrome Association of the Phils, Mylene Abiva of WomenBiz, media celebrities Ces Oreña Drilon, and Gina Pareño among others.

Members of the Down Syndrome Association of the Philippines, Inc. spread the holiday cheer.

The proceeds of the upcycled tote bags will be given to the women PDLs in Camp Karingal, and the marginalized women of Barangays Sto. Cristo, Greater Lagro, and Pinyahan in Quezon City. The tote bags will be sold in the following SM malls:

  • SM Aura Premier
  • SM Southmall
  • SM City Fairview
  • SM City North EDSA
  • SM Megamall

Helping a community of artists 

And in the south of Metro Manila, the SM Mall of Asia family will be partnering with the Association of Foot and Mouth Artists in selling painted Christmas cards to the shoppers.

“All these and more will start to unfold in the coming days as we continue spreading happiness across all SM malls around the country. Let us not waste our next 100 days and use it to make one another happy by giving. Today, let the countdown begin to a hundred days of happiness!” Tan closed.

This is the second time SM Supermalls has started a holiday countdown campaign. In 2021, the biggest mall network in the Philippines showed the world more than a hundred ways of giving through 100 Days of Caring. Underserved communities surrounding the 76 SM malls were provided with their urgent needs through in-kind and monetary donations by the malls, its various business units, and the employees. 

For the list of all partner institutions and their beneficiaries visit www.smsupermalls.com and follow @smsupermalls on all social media accounts.

NEWS

DITO delivers superior network performance, turning digital aspirations into possibilities

8:11 p.m. August 28, 2025

DITO Telecommunity showcased how superior connectivity transforms Filipino digital aspirations into achievable realities during the successful media launch of the telco’s latest campaign, Kaya DITO, held at Manila House, Bonifacio Global City, Taguig. 

Built on True 5G standalone technology and as validated by a global leader in mobile analytics and insights, Opensignal, as the Philippines’ Fastest Mobile Network, DITO’s ecosystem proves that the Filipino telecommunity’s demand for seamless network connectivity, value-driven services and unified digital experience aren’t distant possibilities, but today’s basic expectations—this challenges what the telco industry has long normalized.

“For too long, outages, dropped calls, and overpriced data have been treated as normal. Let us say it bluntly: It is not normal. Every Filipino has limitless potential when equipped with the right tools, and the game is now changing since DITO has joined the fray and taken up the cause to disrupt the status quo—to deliver inclusive, next-gen technology to the  Filipino people. “Kaya DITO!” is our battle cry to symbolically break that cycle, because we truly believe that Filipinos deserve better,” shared by DITO Telecommunity President Eric Alberto in the event.

The Telco that Truly Takes Care of its Users 

DITO’s prepaid solutions eliminate the frustration of wasted data through Level-Up Packs with ViLTE technology, making DITO the primary telco offering unlimited DITO-to-DITO HD video calls and unli mobile calls. Combined with Viber and Prime Video inclusions and flexible data packages with longer validity periods, users can now maximize their every peso without worrying about abruptly expiring data allocations.

The Telco that Offers Value-Packed Postpaid Plans

DITOFlexPlan 888 redefines what postpaid should offer—comprehensive inclusions and generous data at prices that make sense for Filipino budgets. Whether you choose SIM-only or device bundles, these plans prove that premium network performance doesn’t have to break the bank, empowering users to pursue their goals without connectivity compromises.

The Telco that Brings True 5G Home Internet Convenience 

DITO WoWFi Pro 365 makes home connectivity effortless with a year-long unlimited connection that works when you need it. Families enjoy the convenience of reliable internet for work, study, and entertainment without the inconvenience of data top-ups and complicated installations; just network performance that simplifies your digital life at home.  Just ask any of your relatives and friends who have already ditched ordinary WiFi and jumped onto WoWFi— they will tell you what you’ve been missing out on.

The Telco that Built Everything You Need in One App

The DITO App represents one of the industry’s most comprehensive digital platforms, built from the ground up to handle the entire customer journey. From SIM and load purchase to account management and a wide range of OTT apps, users enjoy complete digital control with custom special offers, DITO Rewards points, and 24/7 customer support—managing everything while earning exclusive benefits.

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NEWS

Pay with GCash and turn daily payments into big wins

11:39 a.m. August 27, 2025

GCash, the country’s leading finance super app, is making everyday payments more rewarding with “Pay It, Win It”, where every ₱50 spent on GCash builds your chances to win over ₱20 million worth of exciting rewards.

With “Pay It, Win It”, everyday payments turn into extraordinary wins with prizes designed to match the passion and lifestyle of all GCash users. Every two weeks, new and bigger rewards drop, bringing you closer to the life upgrade you’ve been dreaming of.
GCash takes it further by listening to what its users truly value and showing up where they are. Whether it’s in the daily grind, their fandoms, or their passions, rewards don’t just excite, but they resonate in everyday life.

Upgrade Your Everyday
Every peso spent gives users a chance to win must-have prizes that can upgrade their everyday lives– from driving home a brand-new BYD Seal 5 DM-i Dynamic or zipping through the city on a Yamaha NMAX, to bringing homea Samsung Smart TV.

A Trip to the K-Land 
For all dedicated and passionate K-pop fans, you can turn your bills and shopping receipts into plane tickets, taking you a step closer to your bias.  Win a trip for two to Seoul or Busan and make your ultimate K-dream a reality.

Level Up Your Play
For PC and console gamers, leveling up has never been this thrilling. Win the latest gaming console (PlayStation™ 5), a high-performance gaming laptop (ASUS ROG Strix G16), and the ultimate gaming phone (ASUS ROG Phone 9 Pro), because every gamer knows that better gear leads to better performance.

Joining is simple; just head over to the “Pay It, Win It” page by clicking the “Tap for Promos” banner on your GCash app and choosing a prize to register. Every ₱50 spent instantly counts as a raffle entry.

Pay any way you like, whether it’s scanning or generating a QR code, paying with your GCash Card, paying online, buying load or paying bills inside the GCash app, paying with GCash Tap to Pay, or generating a QR with your Huawei Watch. No extra forms, no fuss, just keep using GCash everyday.

Winners are drawn weekly and announced every Friday through the official social media channels of GCash and in-app promo page. All winners will be notified via email, and in-app alerts.

With “Pay It, Win It,” GCash proves that every payment isn’t just a flow of funds from users’ wallets; it’s a step toward progress, a connection to your passion, and a chance to unlock rewards that truly matter.  For more information about GCash, visit www.new.gcash.com.

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‘Gender dimension’ will make urban spaces more inclusive, useful — expert

11:12 a.m. August 26, 2025

Urban planners must consider the “gender dimension” to make public spaces more inclusive and allow better use of infrastructures designed to make users move comfortably, according to a US-based expert supporting movements for greater public mobility.

Benjie de la Peña, CEO of the Shared-Use Mobility Center (SUMC) and chair of the Global Network for Popular Transportation, said buildings, walkways or sidewalks, and transport terminals should not be mere infrastructures as they must be public spaces where people should be able to move comfortably.

Engineers tend to think of efficiency and movement alone and they don’t think about the waiting part, right? … It’s always about the moving and not about the waiting. But in a good system, you think about how it is to wait and dwell,” De la Peña told participants of the Philippine Mobility Series 2025’s “Mobility Chat” recently.

For instance, De la Peña said, women and caregivers have different trip patterns from men and regular office workers, hence, the significance to create mobility hubs for women, as well as caregivers.

In their analysis, De la Peña noted that in most cities, available public transport services go to the employment areas and serves particular times, but that’s not how women and caregivers move. 

“They sometimes have to stop over at school to drop off the kids, or on the way home, stop over and pick up a grocery, or if they’re caring for someone older, they have to take them to the doctor or to the pharmacy. And so, none of the public transportation systems are particularly friendly to that,” said the Filipino urban transport expert.

“This is precisely why Grab in the Philippines is supporting the Philippine Mobility Series 2025. We need to hear more civilian voices. We need a platform to allow exchanges of ideas to flow in order to improve mobility in the country,” according to Booey Bonifacio of Grab.

After interviewing 100 women aged 11 to 95 on their transportation needs and challenges, De la Peña noted how the framework they designed had radically changed when gender dimension was added.

If we design for the people with the most challenges, it works better for everyone else,” De la Peña told the “Mobility Chat” organized by AltMobility PH and co-presented by the Department of Transportation (DOTr) and in partnership with Grab and the Move As One Coalition.

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